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Message: <blockquote data-quote="JThursby" data-source="post: 8653125" data-attributes="member: 7025596"><p>This is based on the logic that making any profit is a win.  That's not how this works.  Everyone wants the highest return on investment possible.  Being able to offer the best ROI is the real competition; for the investors, that means offering terms that the company will find acceptable, and for the company that means proving your business can grow so the same investors can make more when they reinvest.  If someone can make 2x their initial investment with you, but 3x their initial investment with someone else, why would they bother dealing with you?  Sustainable growth is important because it signals you are a safe, dependable investment with a potential for high ROI.</p></blockquote><p></p>