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<blockquote data-quote="GrimCo" data-source="post: 9281560" data-attributes="member: 7044462">Yes, D&amp;D did have first mover advantage. And they capitalized on that. Pick any industry, there is always one top dog, in lot of cases, one who first managed to quire most of market share. I'm on car forums, and in most topics about BEVs, 90% of talk is about Tesla. Love or hate it, but Tesla is placeholder name for BEV. Same with the D&amp;D, they are placeholder name in TTRPG space. Benchmark of sorts, golden standard. If smaller games have trouble with audience capture, then it's up to them to ramp up their marketing. TTRPGs are businesses first and foremost. So do what all other businesses do when they compete in a market dominated by one giant. Better product with better marketing for lower price if you go for mainstream audience. That or target niches that are not covered by that one big guy, grow your customer base, and slowly move more and more into territory of the big guy. To give another analogy, couple of years ago, Xiaomi was no name chinese brand of cheap phones with solid specs and that was their selling point. Skip to today, and we have Xiaomi phones with 1000 euro price tag and they rival Samsung S series in sales. They grew from 4% to 22% market share in 4 years.</blockquote>

[QUOTE="GrimCo, post: 9281560, member: 7044462"] Yes, D&D did have first mover advantage. And they capitalized on that. Pick any industry, there is always one top dog, in lot of cases, one who first managed to quire most of market share. I'm on car forums, and in most topics about BEVs, 90% of talk is about Tesla. Love or hate it, but Tesla is placeholder name for BEV. Same with the D&D, they are placeholder name in TTRPG space. Benchmark of sorts, golden standard. If smaller games have trouble with audience capture, then it's up to them to ramp up their marketing. TTRPGs are businesses first and foremost. So do what all other businesses do when they compete in a market dominated by one giant. Better product with better marketing for lower price if you go for mainstream audience. That or target niches that are not covered by that one big guy, grow your customer base, and slowly move more and more into territory of the big guy. To give another analogy, couple of years ago, Xiaomi was no name chinese brand of cheap phones with solid specs and that was their selling point. Skip to today, and we have Xiaomi phones with 1000 euro price tag and they rival Samsung S series in sales. They grew from 4% to 22% market share in 4 years. [/QUOTE]

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