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Death of the LGS
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<blockquote data-quote="Corjay" data-source="post: 4337419" data-attributes="member: 52839"><p><span style="color: White">gamersgambit:</span></p><p><span style="color: White"></span></p><p><span style="color: White">I realize now that you just don't want to let go of RPG stuff, so I have a couple ideas for that particular aspect in addition to what I already mentioned.</span></p><p><span style="color: White"></span></p><ul> <li data-xf-list-type="ul"><span style="color: White">Rent out table space for RPG's. Since RPG's are a loss for you at the moment, first, I would suggest that you rent out tables for the RPG crowd instead of just letting them use them freely, because RPG's require more space and the more space you give for it, the less you have available for more money-making ventures. Logic, I'm sure they'll understand, and which is similar to pool halls.</span></li> <li data-xf-list-type="ul"><span style="color: White">Don't display the RPG's on the shelves. Books on the shelves should be squeezed tight to make room for more lucrative products. But that's not the end of RPG display...</span></li> <li data-xf-list-type="ul"><span style="color: White">Put the latest RPG product samples in a vertical display bin that takes up no room next to the cash wrap or display them prominently up high on wire racks behind the cash wrap that takes up no space.</span></li> <li data-xf-list-type="ul"><span style="color: White">Keep only 1 sample of each product on the floor and keep the rest in boxes or on display as pointed out above.</span></li> <li data-xf-list-type="ul"><span style="color: White">Provide secondary products with the purchase of an RPG book. For instance, a repackaged miniature. Since you're not selling the figure, but giving it away, the prohibition on singular resale doesn't apply. You can put an attractive and very visible sign up advertising this gift.</span></li> <li data-xf-list-type="ul"><span style="color: White">Become an online outlet (more than just a web presence, but becoming one of the retailers that sells at a discount). This will give you the opportunity to sell the product in store at lower prices as well.</span></li> <li data-xf-list-type="ul"><span style="color: White">Focus your sales attention. Do you see a mother coming in with her 10 year-old son browsing for any old game? Perfect opportunity to graduate him to roleplaying. Particularly give attention to mentioning that there are regular games in the store that last hours (thus taking the kid off the mother's hands for hours a week), and giving the child an opportunity at making new friends.</span></li> <li data-xf-list-type="ul"><span style="color: White">Is there someone conversing about how he hasn't played RPG's in ages? Encourage him to get back into it and offer him a deal that makes it hard for him to refuse on a product of his choice. You might be taking it at a loss at that time, but if he buys it, you've just snagged a long time customer.</span></li> <li data-xf-list-type="ul"><span style="color: White">For crying out loud, compliment the ladies. No, don't flirt, just let them know they've been noticed. "Hey, great purse, where'd you get that? My wife likes that style." You can then talk to them about things like playing roleplaying games with their husbands/boyfriends/guy friends/children to get more face time with them.</span></li> <li data-xf-list-type="ul"><span style="color: White">Offer family discounts on RPG products.</span></li> <li data-xf-list-type="ul"><span style="color: White">Consider "Family Saturdays", giving free table space to families playing RPG's. (of course, you would have to crack down hard on anyone that cusses or swears, making sure no-tolerance signs are clearly posted.)</span></li> <li data-xf-list-type="ul"><span style="color: White">Keep a computer in the store locked on to your website (disable external links and childproof it to your website). Customers could use the computer to order the discount products from your website in-store. (Of course, some customers will want you to do it for them, but that's fine too.)</span></li> </ul><p><span style="color: White"> I hope this helps.</span></p><p><span style="color: White"></span></p></blockquote><p></p>
[QUOTE="Corjay, post: 4337419, member: 52839"] [COLOR=White]gamersgambit: I realize now that you just don't want to let go of RPG stuff, so I have a couple ideas for that particular aspect in addition to what I already mentioned. [LIST] [*]Rent out table space for RPG's. Since RPG's are a loss for you at the moment, first, I would suggest that you rent out tables for the RPG crowd instead of just letting them use them freely, because RPG's require more space and the more space you give for it, the less you have available for more money-making ventures. Logic, I'm sure they'll understand, and which is similar to pool halls. [*]Don't display the RPG's on the shelves. Books on the shelves should be squeezed tight to make room for more lucrative products. But that's not the end of RPG display... [*]Put the latest RPG product samples in a vertical display bin that takes up no room next to the cash wrap or display them prominently up high on wire racks behind the cash wrap that takes up no space. [*]Keep only 1 sample of each product on the floor and keep the rest in boxes or on display as pointed out above. [*]Provide secondary products with the purchase of an RPG book. For instance, a repackaged miniature. Since you're not selling the figure, but giving it away, the prohibition on singular resale doesn't apply. You can put an attractive and very visible sign up advertising this gift. [*]Become an online outlet (more than just a web presence, but becoming one of the retailers that sells at a discount). This will give you the opportunity to sell the product in store at lower prices as well. [*]Focus your sales attention. Do you see a mother coming in with her 10 year-old son browsing for any old game? Perfect opportunity to graduate him to roleplaying. Particularly give attention to mentioning that there are regular games in the store that last hours (thus taking the kid off the mother's hands for hours a week), and giving the child an opportunity at making new friends. [*]Is there someone conversing about how he hasn't played RPG's in ages? Encourage him to get back into it and offer him a deal that makes it hard for him to refuse on a product of his choice. You might be taking it at a loss at that time, but if he buys it, you've just snagged a long time customer. [*]For crying out loud, compliment the ladies. No, don't flirt, just let them know they've been noticed. "Hey, great purse, where'd you get that? My wife likes that style." You can then talk to them about things like playing roleplaying games with their husbands/boyfriends/guy friends/children to get more face time with them. [*]Offer family discounts on RPG products. [*]Consider "Family Saturdays", giving free table space to families playing RPG's. (of course, you would have to crack down hard on anyone that cusses or swears, making sure no-tolerance signs are clearly posted.) [*]Keep a computer in the store locked on to your website (disable external links and childproof it to your website). Customers could use the computer to order the discount products from your website in-store. (Of course, some customers will want you to do it for them, but that's fine too.) [/LIST] [/COLOR][COLOR=White] I hope this helps. [/COLOR] [/QUOTE]
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