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Message: <blockquote data-quote="Nisarg" data-source="post: 2096499" data-attributes="member: 19893">Nope sorry, ENworld does not represent the target market for Wizards. At least, I'm fairly sure they don't want their target market to be "a few thousand absolutely obsessed fanboys who are so dedicated to RPGs that they obsess for hours about the topics on message boards". Because, see, if they cater to that extreme fringe (ie. the people on this board), they will end up alienating their REAL target market, which is "teens and young adults who have a variety of interests but are willing to spend several hours a week/month playing RPGs".Why would they want the latter, and not the former, as their true "key" market? Two reasons:1. The drooling fanboys are far FAR fewer than the regular players. We are something like 1% (if Wizard's stats are to be believed) or less of the total player base for D&D. Most people who play D&D would never dream of going to a place like ENworld. Most don't even know ENworld exists, and wouldn't care if they were to find out.2. If Wizards caters to the fanboys, it will create games that will appeal to what the fanboys want, but not really what the regular market wants (stuff that is more intensive, more consuming, more complicated crunch, more detailed/sophisticated fluff, etc. etc.). It will then lose the regular market.  On the other hand, if Wizards continues to cater to the regular market by producing watered-down dumbed-down products that appeal to them, the drooling fanboys will bitch and moan on forums like this one, and in the end they will drop their $90 a month on RPG books anyways... and even if they don't, they're still far far fewer than the hordes of "regular" players.Sorry, but when it comes to being representative, we are not. Those of us who come to forums are the "lunatic fringe". And a company basing its business decisions on us would be like the people behind Star Trek handing over the creative reins to the Official Starship Technical Details Squad and Klingon Grammar School of the RateMyStarfleetUniform.com forums. They would produce things that a handful of the absolutely obsessed socially marginalized would enjoy, and that the mass market would run away screaming and tearing their hairs from.Nisarg</blockquote>

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