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<blockquote data-quote="Wicht" data-source="post: 5274302" data-attributes="member: 221"><p>To assume this to be true, one must assume the awards are given without merit based entirely on the self promotion of the company(s) involved. I do not see this to be the case. You must also presume the judges are not truly interested in quality and that the voting public is either ill-informed or easily swayed by the fact that companies announce their nominations after the fact. I don't see either of those to be the case either.</p><p></p><p>Even if a company encourages their fans to vote, for the fans to vote they must care enough about either the company or its products. The act of attracting fans is itself something of a quality test: does a company produce material that causes people to care. </p><p></p><p>Furthermore, the company sending material to the judges also informs us the company itself cares about its reputation and the quality of its products. They are going to be sending in their best stuff. A company could send all of the junk they wanted to the judges but if its no good, the judges, I trust will recognize that fact and, if I was a judge, I would be turned off by a glut of bad material coming from a company.</p></blockquote><p></p>
[QUOTE="Wicht, post: 5274302, member: 221"] To assume this to be true, one must assume the awards are given without merit based entirely on the self promotion of the company(s) involved. I do not see this to be the case. You must also presume the judges are not truly interested in quality and that the voting public is either ill-informed or easily swayed by the fact that companies announce their nominations after the fact. I don't see either of those to be the case either. Even if a company encourages their fans to vote, for the fans to vote they must care enough about either the company or its products. The act of attracting fans is itself something of a quality test: does a company produce material that causes people to care. Furthermore, the company sending material to the judges also informs us the company itself cares about its reputation and the quality of its products. They are going to be sending in their best stuff. A company could send all of the junk they wanted to the judges but if its no good, the judges, I trust will recognize that fact and, if I was a judge, I would be turned off by a glut of bad material coming from a company. [/QUOTE]
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