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Does the fast turnaround to dvd hurt movie sales?
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<blockquote data-quote="BrooklynKnight" data-source="post: 2660059" data-attributes="member: 4490"><p>One of the reasons that the industry has evolved to this point is the ease and speed if information transfer.</p><p></p><p>Previously it was a long and ardous process to transfer movies from analog to other types of analog and mass produce. Especially VHS. You have all that tape to deal with.</p><p></p><p>Even if movies arent digitally filmed, they ARE digitially Edited (Avid or Final Cut Pro are the current mainstays of the film industry). So the master copy of a movie (and all of the extra's) are already stored in digital form. From this state its very easy, and fast to compile a dvd master copy. It takes seconds to stamp a dvd after the primary mold is made, and days to mass produce millions of copies or so. </p><p></p><p>A move like this was inevatable. At some point there will be a massive change in the market. People WONT be willing to pay 40$ for 2 people to see a movie on the big screen. Though people will always WANT to see movies on the big screen. Not barring interruptions from other movie goers, seeing movies larger then life really IS an experience. So movie theaters will never be phased out. But in the coming years, there will be lots of decision making, testing, theorizing, focus groups, and more, while the MPAA and other agencies figure out where the balance point is. How they can get the most out of a theatricial release and the most out of a DVD release.</p><p></p><p>One possible template thats been mentioned is SELLING the DVD AT the movie theater DURING the release (and requiring a ticket stub to purchase the dvd) while pushing back the DVD release of a movie in retail stores to anywhere from 4-12 months from original release.</p></blockquote><p></p>
[QUOTE="BrooklynKnight, post: 2660059, member: 4490"] One of the reasons that the industry has evolved to this point is the ease and speed if information transfer. Previously it was a long and ardous process to transfer movies from analog to other types of analog and mass produce. Especially VHS. You have all that tape to deal with. Even if movies arent digitally filmed, they ARE digitially Edited (Avid or Final Cut Pro are the current mainstays of the film industry). So the master copy of a movie (and all of the extra's) are already stored in digital form. From this state its very easy, and fast to compile a dvd master copy. It takes seconds to stamp a dvd after the primary mold is made, and days to mass produce millions of copies or so. A move like this was inevatable. At some point there will be a massive change in the market. People WONT be willing to pay 40$ for 2 people to see a movie on the big screen. Though people will always WANT to see movies on the big screen. Not barring interruptions from other movie goers, seeing movies larger then life really IS an experience. So movie theaters will never be phased out. But in the coming years, there will be lots of decision making, testing, theorizing, focus groups, and more, while the MPAA and other agencies figure out where the balance point is. How they can get the most out of a theatricial release and the most out of a DVD release. One possible template thats been mentioned is SELLING the DVD AT the movie theater DURING the release (and requiring a ticket stub to purchase the dvd) while pushing back the DVD release of a movie in retail stores to anywhere from 4-12 months from original release. [/QUOTE]
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