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Message: <blockquote data-quote="Steel_Wind" data-source="post: 2493753" data-attributes="member: 20741">May I suggest to you that the reason for this is partly revealed in the poll results above?There are a lot of DragonLance fans - and a lot of UN-fans.  For whatever reason. The reasons are not terribly important if you are a small publisher. The economic effect, otoh, IS important.  They can't sell the product through the book trade or as massively hyped product to gamers at large. They are not Wotc.Sov Press needs Origins , Gencon and Dragoncon dollars and Jamie Chambers has stated before that the cons are a big part of their business plan. Looking at what they have done, its pretty obvious that they need to sell major hardcover product to a concentrated group of fans at full retail within 30-60 days of their publishing date.  That's the convention market.It's not hard to see why this is importnat to them. Think it through.They do this because:1 - they get full markup for their product, as opposed to 30-40% of MSRP retail; and,2 - they get that money within 30 to 60 days of their printing date. While I don't know for sure, this, I *strongly* suspect, allows them to have their product printed on net 60/90 terms and pay it all - or nearly all of it off  - with major Convention retail dollars.In other words, this business plan covers the major costs of good sold for their most expensive releases in order to stay afloat for the rest of the year to develop and release smaller products.  General release retail product at your FLGS accounts for their overall profits - but it takes them a lot longer to dig that money out of the distribution chain. Sov Press is playing it smart and using the distribution system and summer convention markets to their advantage.</blockquote>

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