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DRM limitations (merged with "why DRM sucks")
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<blockquote data-quote="Krypter" data-source="post: 1587571" data-attributes="member: 15016"><p>Actually, the situation is almost exactly the same.</p><p></p><p>TSR was attempting to restrict use of its trademarked (ie: legally protected) material through a technological solution that restricted their customers' rights. Remember mpgn.com?</p><p></p><p>You are attempting to restrict use of your copyrighted (ie: legally protected) material through a technological solution that restricts your customers' rights. DRM.</p><p></p><p>Granted, TSR's position was much more drastic than yours, but the tactic is similar. You are treating your customer as the enemy, when he should be your best friend (until the sale is concluded). The ill will generated by poor treatment will significantly erode your customer base in the long term. This is why customer service is so important to major corporations, RIAA notwithstanding.</p><p></p><p>In lieu of giving customers good products and good choice of vendors, you are attempting to restrict supply, restrict vendors, and restrict what your customers can do with products they legally purchased. All of these are legalistic solutions to a sales problem.</p><p></p><p>Also, you are not going to stop piracy any more than the dongle stopped computer game piracy in the 1980s. Now, did the computer game industry disappear because of piracy?</p><p></p><p>No, but you will, to be replaced by companies that don't handicap their customers or pry into their business too much. Or you'll change your policies. I suspect the latter, once you realize what a problem this will be in the long run. You're all smart, flexible fellas.</p><p></p><p>Don't let the lawyers dictate your business model. Fastest way to bankruptcy.</p></blockquote><p></p>
[QUOTE="Krypter, post: 1587571, member: 15016"] Actually, the situation is almost exactly the same. TSR was attempting to restrict use of its trademarked (ie: legally protected) material through a technological solution that restricted their customers' rights. Remember mpgn.com? You are attempting to restrict use of your copyrighted (ie: legally protected) material through a technological solution that restricts your customers' rights. DRM. Granted, TSR's position was much more drastic than yours, but the tactic is similar. You are treating your customer as the enemy, when he should be your best friend (until the sale is concluded). The ill will generated by poor treatment will significantly erode your customer base in the long term. This is why customer service is so important to major corporations, RIAA notwithstanding. In lieu of giving customers good products and good choice of vendors, you are attempting to restrict supply, restrict vendors, and restrict what your customers can do with products they legally purchased. All of these are legalistic solutions to a sales problem. Also, you are not going to stop piracy any more than the dongle stopped computer game piracy in the 1980s. Now, did the computer game industry disappear because of piracy? No, but you will, to be replaced by companies that don't handicap their customers or pry into their business too much. Or you'll change your policies. I suspect the latter, once you realize what a problem this will be in the long run. You're all smart, flexible fellas. Don't let the lawyers dictate your business model. Fastest way to bankruptcy. [/QUOTE]
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