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Enchanted Trinkets Complete--a hardcover book containing over 500 magic items for your D&D games!

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Message: <blockquote data-quote="Ranes" data-source="post: 733031" data-attributes="member: 4826">Can't resist sharing this anecdote. A long time ago, in a small town far, far... Anyway, I was working for a magazine publishing company, a highly respected one, I hasten to add. Many of its titles were so-called market leaders. Whenever a new issue of anything came back from the printers, everyone would grab a copy and - those up against deadlines aside - have a read. There was an element of sport in this, as rival editorial teams would try to pick holes in their colleagues' work.Even those of you who haven't worked in publishing know that articles in magazines and newspapers usually begin with a headline. Before the eye gets as far as the body text though, there is often a sentence or paragraph set in fairly large type, the purpose of which is to describe a little about the article beneath and possibly incorporate the writer's byline. Sometimes this piece is called a standfirst; other times it's called a strapline.One day, I was flicking through the latest copy of the company's flagship title, along with a bunch of people in the middle of the editorial team's office. To my delight - and the team's horror - I read out loud a strapline from an article nobody else appeared to have turned to. It read:"Absolutely, positively do not let this go to the printers until it has a proper strapline."Another favourite, from the same company but a different title:"Wibble, wibble, wibble, wibble, wibble, wibble, wibble, wibble."I kid you not.</blockquote>

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