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eBook Prices - Is it just me…
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<blockquote data-quote="Deset Gled" data-source="post: 9663534" data-attributes="member: 7808"><p>The "sales price" game is an interesting one. I think over time it will be interesting to see what publishers takes the Steam Sale model and who takes the Nintendo model.</p><p></p><p>And, to immediately clarify, there are two alternative concepts that we have seen played out with digital sales in video games. One camp likes to use sales prices to incentivize customers. But the highly public nature of pricing means that everyone knows what the lowest price of a game has been. Which results in a lot of people refusing to buy a game at full price and waiting for it to go on sale. This is why Steam's highly public sales turn into big events; people may hold off on waiting for an entire year to buy a game at what they perceive as the "best" price. Of course this has other issues and factors, like FOMO, companies dealing with lump sum income instead of gradual, etc.</p><p></p><p>The other side of this coin is publishers like Nintendo who opt to never put their top sellers on sale. I don't have perfect history, but I think Mario Kart 8 stayed at its full $60 price tag for almost a decade. Obviously, there are some people who refuse to buy it at full price because they don't think an old game should be expensive. And Nintendo probably loses money on expansion content. But, OTOH, how many people do you know with a Switch that don't own Mario Kart?</p><p></p><p>TL;DR, I wonder if we'll see a world soon where no one ever pays full price for a digital Brian Sanderson book, and no one ever pays less than list when/if GRRM ever gets to the end of his series.</p></blockquote><p></p>
[QUOTE="Deset Gled, post: 9663534, member: 7808"] The "sales price" game is an interesting one. I think over time it will be interesting to see what publishers takes the Steam Sale model and who takes the Nintendo model. And, to immediately clarify, there are two alternative concepts that we have seen played out with digital sales in video games. One camp likes to use sales prices to incentivize customers. But the highly public nature of pricing means that everyone knows what the lowest price of a game has been. Which results in a lot of people refusing to buy a game at full price and waiting for it to go on sale. This is why Steam's highly public sales turn into big events; people may hold off on waiting for an entire year to buy a game at what they perceive as the "best" price. Of course this has other issues and factors, like FOMO, companies dealing with lump sum income instead of gradual, etc. The other side of this coin is publishers like Nintendo who opt to never put their top sellers on sale. I don't have perfect history, but I think Mario Kart 8 stayed at its full $60 price tag for almost a decade. Obviously, there are some people who refuse to buy it at full price because they don't think an old game should be expensive. And Nintendo probably loses money on expansion content. But, OTOH, how many people do you know with a Switch that don't own Mario Kart? TL;DR, I wonder if we'll see a world soon where no one ever pays full price for a digital Brian Sanderson book, and no one ever pays less than list when/if GRRM ever gets to the end of his series. [/QUOTE]
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