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Expanding the D&D brand?
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<blockquote data-quote="Kzach" data-source="post: 5876155" data-attributes="member: 56189"><p>Which is why I think a well-done cartoon could be the vehicle behind which a greater level of market penetration could be achieved. It could be the 'compelling story', like Pokemon or Transformers has, that drives people to the brand, and the 'brand' would be the D&D P&P game at its core with peripheral products in tow, like figurines, action figures, board games, books, comics, etc.</p><p></p><p>As long as that 'compelling story' included in it some core component of the D&D P&P game, like Pokemon does with its CCG and toys, and aimed at a slightly older market, ie. the Young Adult market, I think it could be real winner.</p><p></p><p>Again, it would have to be well done and cleverly incorporate D&D P&P elements which I think is definitely the tripping point for its success or failure. If it can bring all the elements together and be popular then we could see a new age of D&D; forget a renaissance.</p><p></p><p>The only problem with this concept is that it essentially relies on bringing in new blood as opposed to uniting old blood. Playing D&D with people under 30 is... well... not my cup of tea.</p></blockquote><p></p>
[QUOTE="Kzach, post: 5876155, member: 56189"] Which is why I think a well-done cartoon could be the vehicle behind which a greater level of market penetration could be achieved. It could be the 'compelling story', like Pokemon or Transformers has, that drives people to the brand, and the 'brand' would be the D&D P&P game at its core with peripheral products in tow, like figurines, action figures, board games, books, comics, etc. As long as that 'compelling story' included in it some core component of the D&D P&P game, like Pokemon does with its CCG and toys, and aimed at a slightly older market, ie. the Young Adult market, I think it could be real winner. Again, it would have to be well done and cleverly incorporate D&D P&P elements which I think is definitely the tripping point for its success or failure. If it can bring all the elements together and be popular then we could see a new age of D&D; forget a renaissance. The only problem with this concept is that it essentially relies on bringing in new blood as opposed to uniting old blood. Playing D&D with people under 30 is... well... not my cup of tea. [/QUOTE]
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