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<blockquote data-quote="Coreyartus" data-source="post: 263172" data-attributes="member: 5399">I don't know squat about business, profit margins or the like.&nbsp; I'm just a game player.&nbsp; But I don't understand, and will never understand, why it is necessary to continually make a bigger and bigger profit off of every item sold year after year.&nbsp; I worked for a long time in a major fast food restaurant franchise store, and they made no profit off of the food they sold.&nbsp; Nothing.&nbsp; The company stayed afloat (and thrived fantastically) because they made their money selling the soda that went with the food.&nbsp; The bulk of the items sold were food items, but that didn't matter--they knew they had to sell the food so people would buy the drinks.&nbsp; They would never ever have dreamed that they actually could make a profit off of every item sold--it would have been impossible and the company would have gone out of business instantly.&nbsp; They covered their costs with the food, and that was enough.I don't know how things work at large corporations like Hasbro, or what their expectations are when they release a product.&nbsp; It seems to me though, that if WotC products aren't pulling down a large enough profit margin to keep them happy, they should consider not the content of the product (which they could easily evaluate based on the plentitude of RPG sites that offer reviews and our own verbose opinions on such venues as this one) but their own methods of evaluating success.&nbsp; There are plenty of companies out there that are happily doing very well without having to continually rake in mounds of money.&nbsp; What was Hasbro thinking, that RPG's were going to be the next Barbie?&nbsp; Get real!&nbsp; It seems to me, IMHO, that the problem lies not with the Forgotten Realms crunchy vs. fluffy conundrum, but with a company whose bottom line is a profit margin that is unrealistic for the industry it's dabbling in.</blockquote>

[QUOTE="Coreyartus, post: 263172, member: 5399"] I don't know squat about business, profit margins or the like. I'm just a game player. But I don't understand, and will never understand, why it is necessary to continually make a bigger and bigger profit off of every item sold year after year. I worked for a long time in a major fast food restaurant franchise store, and they made no profit off of the food they sold. Nothing. The company stayed afloat (and thrived fantastically) because they made their money selling the soda that went with the food. The bulk of the items sold were food items, but that didn't matter--they knew they had to sell the food so people would buy the drinks. They would never ever have dreamed that they actually could make a profit off of every item sold--it would have been impossible and the company would have gone out of business instantly. They covered their costs with the food, and that was enough. I don't know how things work at large corporations like Hasbro, or what their expectations are when they release a product. It seems to me though, that if WotC products aren't pulling down a large enough profit margin to keep them happy, they should consider not the content of the product (which they could easily evaluate based on the plentitude of RPG sites that offer reviews and our own verbose opinions on such venues as this one) but their own methods of evaluating success. There are plenty of companies out there that are happily doing very well without having to continually rake in mounds of money. What was Hasbro thinking, that RPG's were going to be the next Barbie? Get real! It seems to me, IMHO, that the problem lies not with the Forgotten Realms crunchy vs. fluffy conundrum, but with a company whose bottom line is a profit margin that is unrealistic for the industry it's dabbling in. [/QUOTE]

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