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Message: <blockquote data-quote="Scribble" data-source="post: 1773646" data-attributes="member: 23977">Here's what I meant. I don't know exactly how the PDF market works so I want to hear from DriveThru on the pricing. My comment was prompted basically by someone saying they don't even pay MSRP for the print edition.Basically in a retail store with a print book it works like this: WOTC makes the book, and sets an MSRP. They then sell massive copies of the book to a Distributor for a lot off. I believe soemwhere in the range of 60%? The Distributor then sells it to a group of FLGS for Somwhere in the neighborhood of 40% off cover price. The FLGS then sells it to YOU at normally MSRP. The game store COULD if it wanted to sell it at 10% 20% or even 30% off and still make a SMALL profit. That's how amazon and walmart work. They only make a very small profit each sale, but since they are so big it adds up. SO my question to drivethru, or any PDF DRM sales team. How does the pricing work?</blockquote>