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<blockquote data-quote="Mouseferatu" data-source="post: 2218215" data-attributes="member: 1288"><p>Absolutely. No argument at all from me.</p><p></p><p>The problem is that most RPG companies simply aren't in a position to <em>attract</em> those customers.</p><p></p><p>Printing entry-level games isn't enough. Getting licenses that people outside RPGs might be drawn to isn't enough. Both of these may draw in a few new players, but it won't be in sufficient numbers to revitalize the industry.</p><p></p><p>How do you attract truly new players, then? You advertise, and you do so outside traditional RPG media. You make your products available in <em>toy</em> stores, as the old boxed sets used to be. You put out related products, such as comics, toys, and console games. You advertise more. If you <em>really</em> want to be successful, you find a way to get a related cartoon on the air on Saturday mornings. And you advertise more.</p><p></p><p>There's not an independent RPG company in the world that can afford what it would truly require to revitalize the industry. I don't believe even WotC could, if it weren't part of Hasbro. The problem is, I've seen no indication that Hasbro wants to spend the money to do so. Why throw resources at trying to expand what is, essentially, a tiny niche market, when it's more profitable (at least in the short run) to jump on pre-existing fads like CCGs?</p><p></p><p>I'm not sure what the solution is, honestly. Either a gamer has to rise to a position of real influence at Hasbro, or some other game company needs to find an <em>enormous</em> source of money elsewhere that they're willing to funnel into RPG-related products. Until one or the other occurs--or some other miracle I haven't thought of--the market will continue to stagnate, if not shrink outright. <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f641.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=":(" title="Frown :(" data-smilie="3"data-shortname=":(" /></p></blockquote><p></p>
[QUOTE="Mouseferatu, post: 2218215, member: 1288"] Absolutely. No argument at all from me. The problem is that most RPG companies simply aren't in a position to [i]attract[/i] those customers. Printing entry-level games isn't enough. Getting licenses that people outside RPGs might be drawn to isn't enough. Both of these may draw in a few new players, but it won't be in sufficient numbers to revitalize the industry. How do you attract truly new players, then? You advertise, and you do so outside traditional RPG media. You make your products available in [i]toy[/i] stores, as the old boxed sets used to be. You put out related products, such as comics, toys, and console games. You advertise more. If you [i]really[/i] want to be successful, you find a way to get a related cartoon on the air on Saturday mornings. And you advertise more. There's not an independent RPG company in the world that can afford what it would truly require to revitalize the industry. I don't believe even WotC could, if it weren't part of Hasbro. The problem is, I've seen no indication that Hasbro wants to spend the money to do so. Why throw resources at trying to expand what is, essentially, a tiny niche market, when it's more profitable (at least in the short run) to jump on pre-existing fads like CCGs? I'm not sure what the solution is, honestly. Either a gamer has to rise to a position of real influence at Hasbro, or some other game company needs to find an [i]enormous[/i] source of money elsewhere that they're willing to funnel into RPG-related products. Until one or the other occurs--or some other miracle I haven't thought of--the market will continue to stagnate, if not shrink outright. :( [/QUOTE]
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