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Gleemax is Dead
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<blockquote data-quote="GVDammerung" data-source="post: 4404718" data-attributes="member: 33060"><p>In broad theory, Gleemax was a terrific idea. However, I was always somewhat suspicious when the idea was parsed.</p><p> </p><p>As I understand it, Magic and D&D are both Wotc but they have seperate management structures within Wotc. In other words, the D&D guys can't tell the Magic guys what to do and vis a versa.</p><p> </p><p>So, here comes Gleemax. And it is supposed to serve BOTH Magic players and D&D players. Right there, I smell a number of cooks in the kitchen that does not bode well for the broth.</p><p> </p><p>Then, when I look at what Magic players and D&D players have in common, I see more differences on large scales of magnitude than sames. No offense to Magic but it does not call for nor generate the discussion that D&D world building (even if Magic can generate as much talk of deck strategies as D&D can "builds") does. Then there is the whole "let me tell you about my PC" thing where D&D again outpaces Magic in sheer volume of chatter. D&D players (to include DMs) just generally seem more voluable. I can't imagine that something of this was not percieved when the D&D and Magic teams were called into a room to discuss Gleemax.</p><p> </p><p>While both the D&D and Magic teams probably saw utility in a Gleemax product, I'll bet the D&D team saw more utility for its brand. I'll take that one step further and guess that the Magic team had to (worse case) be persuaded to support what was seen internally as more a D&D thing, or (best case) passively went along as long as it did not require much of the Magic team. Then things started to go off-plan with Gleemax.</p><p> </p><p>At such point, I can imagine that whatever "support" Gleemax had from the Magic team - all but vanished - leaving Gleemax to twist in the wind with support (or at least not outright rejection) from only the D&D team. The final end of Gleemax was then a foregone conclusion.</p><p> </p><p>I think it was a poor decision to try to partner Magic and D&D on Gleemax given that it served Magic much less than D&D. That it attempted serve both suggests to me a corporate compromise that came undone when the Magic team, who got less from Gleemax, would not support Gleemax through its growing pains.</p><p> </p><p>Gleemax would have had a better chance of success IMO if it had attempted to serve only the D&D community - at least at first. That it did not says to me that the D&D team didn't have the stoke to get that done or that Hasbro was not sufficiently sanguine on the idea unless Magic was included. Magic not D&D makes Hasbro smile, I think, but Gleemax was more a D&D thing. That was trouble brewing from the start.</p></blockquote><p></p>
[QUOTE="GVDammerung, post: 4404718, member: 33060"] In broad theory, Gleemax was a terrific idea. However, I was always somewhat suspicious when the idea was parsed. As I understand it, Magic and D&D are both Wotc but they have seperate management structures within Wotc. In other words, the D&D guys can't tell the Magic guys what to do and vis a versa. So, here comes Gleemax. And it is supposed to serve BOTH Magic players and D&D players. Right there, I smell a number of cooks in the kitchen that does not bode well for the broth. Then, when I look at what Magic players and D&D players have in common, I see more differences on large scales of magnitude than sames. No offense to Magic but it does not call for nor generate the discussion that D&D world building (even if Magic can generate as much talk of deck strategies as D&D can "builds") does. Then there is the whole "let me tell you about my PC" thing where D&D again outpaces Magic in sheer volume of chatter. D&D players (to include DMs) just generally seem more voluable. I can't imagine that something of this was not percieved when the D&D and Magic teams were called into a room to discuss Gleemax. While both the D&D and Magic teams probably saw utility in a Gleemax product, I'll bet the D&D team saw more utility for its brand. I'll take that one step further and guess that the Magic team had to (worse case) be persuaded to support what was seen internally as more a D&D thing, or (best case) passively went along as long as it did not require much of the Magic team. Then things started to go off-plan with Gleemax. At such point, I can imagine that whatever "support" Gleemax had from the Magic team - all but vanished - leaving Gleemax to twist in the wind with support (or at least not outright rejection) from only the D&D team. The final end of Gleemax was then a foregone conclusion. I think it was a poor decision to try to partner Magic and D&D on Gleemax given that it served Magic much less than D&D. That it attempted serve both suggests to me a corporate compromise that came undone when the Magic team, who got less from Gleemax, would not support Gleemax through its growing pains. Gleemax would have had a better chance of success IMO if it had attempted to serve only the D&D community - at least at first. That it did not says to me that the D&D team didn't have the stoke to get that done or that Hasbro was not sufficiently sanguine on the idea unless Magic was included. Magic not D&D makes Hasbro smile, I think, but Gleemax was more a D&D thing. That was trouble brewing from the start. [/QUOTE]
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