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Message: <blockquote data-quote="Mistwell" data-source="post: 3454480" data-attributes="member: 2525">I don't have to, the studio did. The listed expectation was just about 100% more than it made on opening weekend, and from there you calculate about a 50% drop on each weekend thereafter, give or take.  Studio had expectations set at athe ballpark of Tarantino's two ''Kill Bill'' movies and Rodriguez's ''Sin City,'' whose opening weekends ranged from $22 million to $29 million (though they were talking on the low end of that, as usual being conservative).So the movie made 50% of what it was supposed to make on opening weekend, and then 50% less again than it was supposed to make (a 75% drop instead of a 50% drop) on the second weekend.Yes, I know all of that.  Not relevant however.  I am working off of the standard numbers.  Which is the number of theaters, the ratings, the weekend, etc.. all of which goes into the listed expectation for a movie.  We don't need to guess.  This stuff has gotten down to a science for many years now.  You can look up expectations for a movie before it comes out now, and most of the time it is right one the money or really close to it.Yes, it does.  If you sell X DVDs in year one, and you expect X-10% in the next year, , then trend is down.  The article doesn't need to use the word trend for it to be an actual trend.  Neither of us made any claim about if DVD sales over many prior years overall doing well. I said it was trending down, not up.  Your claim was that it was trending up, not down.  I give up. Have it your way.  This movie will be known as a massive success for this studio, due to DVD sales which are increasing.  Besides, nobody cares about ticket sales, because nobody is going to the movies anymore.  Glad we have that all settled.</blockquote>

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