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<blockquote data-quote="Flyspeck23" data-source="post: 1217710" data-attributes="member: 10648"><p>Agreed on the mindshare part. The comparison is fair, as this wasn't my point. The purchase is, generally speaking (and not counting online purchase done because of lower prices), very similar - unless, of course, there's a FLGS in your area. As long as the customer didn't have the opportunity to look at the book there ain't a difference in the process of purchase. Of course there's a difference once the book arrived at your home, but that's a "flaw" you can't get rid of - PDFs will always fall short on that regard.</p><p> </p><p>The solution for the "PDF industry growth" IMHO can't be to emulate traditional books as close as possible. The industry should focus on the "superior" aspects of electronic products, and get the (potential) customers aware of these - such as:</p><p>a) less expensive than printed books</p><p>b) searchable and bookmarked</p><p>c) possibility of making "handouts" for your players, be it adventure seeds, prestige classes or whatever</p><p>d) versatile thanks to a multitude of publishers (support for any "flavor")</p><p>e) many unique products not available in print (be it intentional or because of lack of funds)</p><p>f) instant delivery</p><p>...</p><p> </p><p>My plan on this regard: printing a few pages (the demo, for instance) added with a short note (things like some of the points above, links, price and such), making as many photocopies as money allows, and taking these to conventions. Would that help? I'm not sure, but I'm willing to try.</p><p> </p><p>It's all about awareness, really. We as publishers could make all the efforts we want (as we should <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f609.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=";)" title="Wink ;)" data-smilie="2"data-shortname=";)" /> ), but that won't increase the number of customers for the industry, but rather only for the publisher making these efforts (if these are worthwile is another issue...).</p></blockquote><p></p>
[QUOTE="Flyspeck23, post: 1217710, member: 10648"] Agreed on the mindshare part. The comparison is fair, as this wasn't my point. The purchase is, generally speaking (and not counting online purchase done because of lower prices), very similar - unless, of course, there's a FLGS in your area. As long as the customer didn't have the opportunity to look at the book there ain't a difference in the process of purchase. Of course there's a difference once the book arrived at your home, but that's a "flaw" you can't get rid of - PDFs will always fall short on that regard. The solution for the "PDF industry growth" IMHO can't be to emulate traditional books as close as possible. The industry should focus on the "superior" aspects of electronic products, and get the (potential) customers aware of these - such as: a) less expensive than printed books b) searchable and bookmarked c) possibility of making "handouts" for your players, be it adventure seeds, prestige classes or whatever d) versatile thanks to a multitude of publishers (support for any "flavor") e) many unique products not available in print (be it intentional or because of lack of funds) f) instant delivery ... My plan on this regard: printing a few pages (the demo, for instance) added with a short note (things like some of the points above, links, price and such), making as many photocopies as money allows, and taking these to conventions. Would that help? I'm not sure, but I'm willing to try. It's all about awareness, really. We as publishers could make all the efforts we want (as we should ;) ), but that won't increase the number of customers for the industry, but rather only for the publisher making these efforts (if these are worthwile is another issue...). [/QUOTE]
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