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Message: <blockquote data-quote="JoeBlank" data-source="post: 2089646" data-attributes="member: 1806">I wonder if WoTC is engaging in a little marketing strategy, to distinguish themselves from the 3d party publishers. The 3.0 splat books from WoTC were all paperback, and many 3d party books looked much nicer. Since they can afford the risk of investing in hardcovers, WoTC has gone to a higher percentage of hardback books. Not that there's anything wrong with that. I buy books based primarily on content, be they hardcover, softcover or pdf. But a truly beautiful book can push me over the edge. Also, production value creates a sense that the publisher thinks a lot of the book, but I try to take into account that some publishers can not afford it. For example, the Heroes of High Favor series from Bad Axe was "pocket size", softcover, and black and white, but I liked them quite a bit. And now Bad Axe has built a reputation despite being a smaller publisher.Another example is Bastion Press. I was a late comer to Oathbound. The hardcover campaign setting book looks great, and the first few full-color, softcover supplements look very nice too. Now their supplements are softcover, b&w, but I am sold and trust that the content will be worth my money.</blockquote>