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Message: <blockquote data-quote="Neil Bishop" data-source="post: 4663511" data-attributes="member: 55494">I am very surprised that the Digital Initiative for WotC was specifically called out when it is such a small part of the overall Hasbro company. Perhaps this suggests that there are much larger plans at work. Perhaps it will be the basis of a WoW-like MMORPG at some point?I find it interesting how royalties, R&D and advertising take such a massive chunk out of revenues (speaking of the overall Hasbro business, of course). Hmmm, royalties. It really is time for Hasbro to do a "Transformers" on the D&D brand and extract some real value with a decent blockbuster movie (and while RAS may have become a parody of his former self, The Crystal Shard would, IMO, be perfect as source material for a summer blockbuster).</blockquote>