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Here's What's Available For Free RPG Day
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<blockquote data-quote="Eyes of Nine" data-source="post: 8004404" data-attributes="member: 99786"><p>Here are a couple of reasons:</p><p>1. Because there's a cost to the retailer. It's not "free" for them</p><p>2. Because they don't actually have an RPG community. Maybe they focus on CCGs or mini wargames (40k), or boardgames. If you don't already have demand, having a free rpg day won't drum up that demand. Also you don't have access to quality GMs, since you don't yet have a community.</p><p>3. Game Stores run on razor thin margins (seriously, a profitable store owner of a store that is selling mostly new stuff is probably making 1-2 pennies on every dollar sold - and that's if they are doing <strong>everything</strong> right.), and depending on the volume a store does in RPGs, paying the ~$200 for the free RPGs may represent the entire profit margin on RPGs in a month or quarter.</p><p>4. Free "X" Day should be seen as an opportunity to a) get your existing base into the store to spend money they wouldn't have spent normally and b) get new people into the store who have never been there before. Free Comic Book Day was born out of Baskin Robbins 31 Flavors having a "Free Scoop Day" once a year (or maybe it was a one time promotion). As noted in post #16 in this thread, Free RPG Day doesn't succeed in<strong> b </strong>as effortlessly as other Free X Days like Free Comic Book Day or Free Scoop Day. It may do ok in <strong>a</strong>.</p><p></p><p>[edited to add: Having a bunch of Free RPGs for RPG lines you don't carry is a waste of time. Most stores only carry D&D, PF, and maybe one other line - Genesys, Starfinder, Warhammer RPG, Call of Cthulhu. So the other Free RPGs are sort of a waste to pay for. And as noted in the OP, you get a set bundle of products - no mixing and matching to optimize for your own store's product mix.]</p></blockquote><p></p>
[QUOTE="Eyes of Nine, post: 8004404, member: 99786"] Here are a couple of reasons: 1. Because there's a cost to the retailer. It's not "free" for them 2. Because they don't actually have an RPG community. Maybe they focus on CCGs or mini wargames (40k), or boardgames. If you don't already have demand, having a free rpg day won't drum up that demand. Also you don't have access to quality GMs, since you don't yet have a community. 3. Game Stores run on razor thin margins (seriously, a profitable store owner of a store that is selling mostly new stuff is probably making 1-2 pennies on every dollar sold - and that's if they are doing [B]everything[/B] right.), and depending on the volume a store does in RPGs, paying the ~$200 for the free RPGs may represent the entire profit margin on RPGs in a month or quarter. 4. Free "X" Day should be seen as an opportunity to a) get your existing base into the store to spend money they wouldn't have spent normally and b) get new people into the store who have never been there before. Free Comic Book Day was born out of Baskin Robbins 31 Flavors having a "Free Scoop Day" once a year (or maybe it was a one time promotion). As noted in post #16 in this thread, Free RPG Day doesn't succeed in[B] b [/B]as effortlessly as other Free X Days like Free Comic Book Day or Free Scoop Day. It may do ok in [B]a[/B]. [edited to add: Having a bunch of Free RPGs for RPG lines you don't carry is a waste of time. Most stores only carry D&D, PF, and maybe one other line - Genesys, Starfinder, Warhammer RPG, Call of Cthulhu. So the other Free RPGs are sort of a waste to pay for. And as noted in the OP, you get a set bundle of products - no mixing and matching to optimize for your own store's product mix.] [/QUOTE]
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