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<blockquote data-quote="Mark Craddock" data-source="post: 9719099" data-attributes="member: 6883885"><p>While sales of the 2024 core books were strong initially, I'm not seeing continuing sales hit my projections. Its basically 5.5 and that makes sense but its a shame. Dragon Delves has dramatically underperformed for us. Since the OGL fiasco Hasbro/WotC has made a lot of mistakes with the DnD brand. After reading about the new brand manager of DnD in one of the recent announcements I wouldn't be surprised to see them laid off at Christmas.</p><p></p><p>My best-selling RPG in 2025 is Shadowdark. I've sold over 40 copies this year. I'm turning the 2024 PHB about twice a month and a copy of the MM and DMG about once every two months.</p><p></p><p>Daggerheart was a great seller for us, but we are waiting on restocks. It was my second-best-selling RPG, with 30 copies.</p><p></p><p>It's hard to compete with reduced D&D Beyond access on new D&D books, even with the 2-week window. I have a second store that we opened in 1991 with similar issues for the D&D brand.</p><p></p><p>Going back to WotC I don't think they know what to do with the DnD brand. They have Magic pretty well figured out but I don't think they have a clue on what is the proper direction for DnD and I think DnD customers are more willing to boycott WotC than Magic fans.</p><p></p><p>Critical Roles role in 5E's success cannot be understated. Losing CR is and will continue to hurt WotC.</p><p></p><p>I've said my piece. Every market is different. Even the markets of my 2 stores. I run DnD camps for 8-12 year olds. The froup from last year just switched to Swords & Wizardry. The group from this year is playing 5.5 but we'll see how long that lasts too.</p></blockquote><p></p>
[QUOTE="Mark Craddock, post: 9719099, member: 6883885"] While sales of the 2024 core books were strong initially, I'm not seeing continuing sales hit my projections. Its basically 5.5 and that makes sense but its a shame. Dragon Delves has dramatically underperformed for us. Since the OGL fiasco Hasbro/WotC has made a lot of mistakes with the DnD brand. After reading about the new brand manager of DnD in one of the recent announcements I wouldn't be surprised to see them laid off at Christmas. My best-selling RPG in 2025 is Shadowdark. I've sold over 40 copies this year. I'm turning the 2024 PHB about twice a month and a copy of the MM and DMG about once every two months. Daggerheart was a great seller for us, but we are waiting on restocks. It was my second-best-selling RPG, with 30 copies. It's hard to compete with reduced D&D Beyond access on new D&D books, even with the 2-week window. I have a second store that we opened in 1991 with similar issues for the D&D brand. Going back to WotC I don't think they know what to do with the DnD brand. They have Magic pretty well figured out but I don't think they have a clue on what is the proper direction for DnD and I think DnD customers are more willing to boycott WotC than Magic fans. Critical Roles role in 5E's success cannot be understated. Losing CR is and will continue to hurt WotC. I've said my piece. Every market is different. Even the markets of my 2 stores. I run DnD camps for 8-12 year olds. The froup from last year just switched to Swords & Wizardry. The group from this year is playing 5.5 but we'll see how long that lasts too. [/QUOTE]
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