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<blockquote data-quote="Dannyalcatraz" data-source="post: 5180966" data-attributes="member: 19675"><p>There is also the element of clueless management.</p><p></p><p>Ma Plume, one of the best pen stores in the entire Dallas/Fort Worth metroplex was located in the Dallas Galleria. The guy operated out of a cart for more than a decade, yet routinely had broader stock at lower prices than Colorado Pen Company. Mgmt routinely blocked him from getting a real storefront (which would let him have his entire stock on display).</p><p></p><p>Finally, he was granted a space, just a couple of years before they did a renovation which, among other things, was to eliminate carts from the mall.</p><p></p><p>After the renovation, they decided to jack <em>his </em>rent, not CPC's. He closed. Without competition, CPC...went under. Apparently, the only reason they were doing any business was by stocking what Ma Plume didn't (ultra-high end stuff- for which Ma Plume's owner would direct his customers to CPC) and ancillary purchases because the shopper was in the store. Without Ma Plume to prime the pump for low to moderately high-end pens, CPC folded.</p><p></p><p>Galleria management didn't understand the interrelation between the stores, and screwed things up for both.</p><p></p><p>The owner of Ma Plume is happily retired from the pen biz, and is currently teaching French at a Catholic girl's school.</p></blockquote><p></p>
[QUOTE="Dannyalcatraz, post: 5180966, member: 19675"] There is also the element of clueless management. Ma Plume, one of the best pen stores in the entire Dallas/Fort Worth metroplex was located in the Dallas Galleria. The guy operated out of a cart for more than a decade, yet routinely had broader stock at lower prices than Colorado Pen Company. Mgmt routinely blocked him from getting a real storefront (which would let him have his entire stock on display). Finally, he was granted a space, just a couple of years before they did a renovation which, among other things, was to eliminate carts from the mall. After the renovation, they decided to jack [I]his [/I]rent, not CPC's. He closed. Without competition, CPC...went under. Apparently, the only reason they were doing any business was by stocking what Ma Plume didn't (ultra-high end stuff- for which Ma Plume's owner would direct his customers to CPC) and ancillary purchases because the shopper was in the store. Without Ma Plume to prime the pump for low to moderately high-end pens, CPC folded. Galleria management didn't understand the interrelation between the stores, and screwed things up for both. The owner of Ma Plume is happily retired from the pen biz, and is currently teaching French at a Catholic girl's school. [/QUOTE]
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