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<blockquote data-quote="Jester David" data-source="post: 6399589" data-attributes="member: 37579">Okay, so I did some fan wanking math, pulling numbers from you-know-where. We D&amp;D books will sell roughly 100,000 copies. Assuming 10% of the fanbase will buy digital books that means WotC has a potential digital audience of 10,000. Assuming the numbers in the poll are representational, rounding to the nearest percentage, and assuming people will also pay less than their maximum, it's easy to figure out how much money digital sales will generate. 1% will buy at $50 = $5,0005% will buy at $40 = $20,00012% will buy at $30 = $36,00042% will buy at $20 = $84,00069% will buy at $10 = $69,000So at $20 the most money is generated despite selling to fewer people than the $10 price. I've seen a few references to $15 on the forums here, and that's close to what I want, so guessing at those numbers. Assuming half the people who payed $10 would be willing to go up $5 to $15, that puts the number at 57%. 56% will buy at $15 = $84,000So you theoretically make as much money selling for $15 as for $20. That seems to be the sweet spot.</blockquote>

[QUOTE="Jester David, post: 6399589, member: 37579"] Okay, so I did some fan wanking math, pulling numbers from you-know-where. We D&D books will sell roughly 100,000 copies. Assuming 10% of the fanbase will buy digital books that means WotC has a potential digital audience of 10,000. Assuming the numbers in the poll are representational, rounding to the nearest percentage, and assuming people will also pay less than their maximum, it's easy to figure out how much money digital sales will generate. 1% will buy at $50 = $5,000 5% will buy at $40 = $20,000 12% will buy at $30 = $36,000 42% will buy at $20 = $84,000 69% will buy at $10 = $69,000 So at $20 the most money is generated despite selling to fewer people than the $10 price. I've seen a few references to $15 on the forums here, and that's close to what I want, so guessing at those numbers. Assuming half the people who payed $10 would be willing to go up $5 to $15, that puts the number at 57%. 56% will buy at $15 = $84,000 So you theoretically make as much money selling for $15 as for $20. That seems to be the sweet spot. [/QUOTE]

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