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General Tabletop Discussion
*Dungeons & Dragons
How will WOTC monetize One D&D?
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<blockquote data-quote="Benjamin Olson" data-source="post: 8868949" data-attributes="member: 6988941"><p>My prediction is that one way or another they're going to try to make both a monthly subscription and microtransactions happen. What it will look like, how aggressively they push it, to what degree they will abandon existing business models, how far they will be willing to test customers' loyalty to official content to try to make them pay a monthly fee and microtransact in some capacity, and how committed the actual relevant design teams are to making it happen in an effective way are all very up in the air, but it's coming. There is a fundamental element in this whole OneD&D project of not just doing what they think is good for the game but of doing what will let the people in charge of the game make claims about its future that will look good in a Powerpoint presentation to Hasbro executives who don't really understand these book games of ours but at least think they understand videogames. And monthly subscriptions and microtransactions are the things that will put little executive smiles on those stony executive faces.</p><p></p><p>But I suspect some of the people actually implementing these things would be even happier if subscriptions and microtransactions mostly failed and banner sales of books meant that nobody really cared, so it may well be attempted in a rather limited and perfunctory manner.</p></blockquote><p></p>
[QUOTE="Benjamin Olson, post: 8868949, member: 6988941"] My prediction is that one way or another they're going to try to make both a monthly subscription and microtransactions happen. What it will look like, how aggressively they push it, to what degree they will abandon existing business models, how far they will be willing to test customers' loyalty to official content to try to make them pay a monthly fee and microtransact in some capacity, and how committed the actual relevant design teams are to making it happen in an effective way are all very up in the air, but it's coming. There is a fundamental element in this whole OneD&D project of not just doing what they think is good for the game but of doing what will let the people in charge of the game make claims about its future that will look good in a Powerpoint presentation to Hasbro executives who don't really understand these book games of ours but at least think they understand videogames. And monthly subscriptions and microtransactions are the things that will put little executive smiles on those stony executive faces. But I suspect some of the people actually implementing these things would be even happier if subscriptions and microtransactions mostly failed and banner sales of books meant that nobody really cared, so it may well be attempted in a rather limited and perfunctory manner. [/QUOTE]
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How will WOTC monetize One D&D?
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