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Rocket your D&D 5E and Level Up: Advanced 5E games into space! Alpha Star Magazine Is Launching... Right Now!

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Message: <blockquote data-quote="Samothdm" data-source="post: 2141027" data-attributes="member: 5473">Small world.  I started my ad agency career at Foote Cone & Belding here in Los Angeles (not the Orange County office) on Mattel and California Milk Advisory Board (and a bunch of other clients as well).  My World of Samoth Campaign started up with a core of players from my old job at Grey when we landed the WotC account.  I was the only one in the group who had heard of Magic and D&D, so one of the women I worked with said, "Well, teach us!" and that was the incentive I needed to dig out my box of notes on my homebrew, dust it off, get up to speed with 3.0, and starting campaigning.  We're still playing that same campaign today, although none of us work at Grey any more.Yeah, that's pretty much along the lines of what I was thinking in my first post to this thread.  I think Remathilis has it pretty much right when he says: That's what I was looking for when I said "some kind of hybrid step between CCGs and RPGS".  For some reason I was brain dead and didn't think of the obvious answer - the collectible minis.  I suspect this is a large part of WotC's strategy - to transfer some of the collectible nature of card games over to RPGs to attract younger players and build a new fan base.  When D&D 3.0 came out, there was a college tour demo program that WotC did, and we supported it with paid advertising in college newspapers and college radio stations.  Basically, a team of WotC employees (or contractors, maybe) would go to different college campuses and demo how to play the new 3.0 rules.  It was pretty successful from what I understand.Years later, when the Harry Potter Trading Card Game came out, one of the things that my team and I suggested was getting the same concept going, but at Movie Theatres.  We had programs lined up where teams of people would go demo the game at theatres across the country that were showing the new Harry Potter movie and also related movies like the LOTR Trilogy and stuff like that.  We were planning on in-theatre signage and all sorts of stuff like that (even had the idea of exclusive HP TCG cards on the sides or bottom of popcorn buckets).  They never went through with it, but I think we got points for having good ideas.  You could do the same thing with a D&D demo.  Find movies that are related (the D&D 2 movie would be perfect if it is actually good, along the lines of the LOTR movies, and not like the first D&D movie) and then do demos at the theatre, preferably at the cooler new theatres with lots of space and good food and bars and all that kind of stuff.  For the demos, you don't want LARPERs or dress-up or anything like that.  I think you'd want some minis and about five people, a mix of guys and girls, and some free giveaways (like a stripped-down softback core rules booklet).  If you had a network of local people do the demos (after a screener process) the costs would be relatively small (you could probably pay them with product as opposed to cash).  That is a problem. I have D&D Clue but those others should come out as well.  Yep. That's the real trick.  But, you're absolutely right.</blockquote>

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