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Message: <blockquote data-quote="Mistwell" data-source="post: 6358702" data-attributes="member: 2525">This is re-writing of history.  Marvels own internal numbers showed what had and did not have wide public recognition before their movies...and so those are the ones they sold (Spiderman, X-Men, Fantastic Four, and briefly Hulk).  Iron Man and Thor had almost zero wider recognition.  Hulk did, and Captain America to a lesser extent (though recognition was generally negative to neutral on the later).  But Iron Man and Thor were not registering as recognized at all with the wider public.  They easily could have gone the way of Howard the Duck or the first Hulk if the movies were not good. They did not go in with the advantage of wide public recognition of the characters.  Iron Man had at best recognition of it's actors, not the characters they were playing.NOW they have wide recognition.  But I'd say easily the name Dungeons and Dragons has as much wide recognition as Iron Man and Thor did prior to those two having movies.  Indeed, D&D has had stronger audiences for both prior television and prior movies than either Iron Man or Thor did prior to their movies (both had some appearances, but they were all weak and mostly very old).Guardians proves if it is a good action movie with solid marketing, it will do well even if the public has no idea what the characters are about.  It would be wise for them to start with known actors however, but it can be done.  Blade had no recognition and did great for Marvel before people trusted Marvel.  Who knew Chronicles of Riddick? Shoot, on television Game of Thrones started with only a hardcore small audience but immediately bloomed into a massive audience through word of mouth starting on day one.  If it's good, people will see it.  It's as simple as that.  And they are starting with some recognition for the brand - roughly as much as Iron Man or Thor had prior to Marvel making those movies.  Which is a pretty good place to start...better than some successful franchises have had.</blockquote>

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