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<blockquote data-quote="BobTheNob" data-source="post: 5878279" data-attributes="member: 82425">Relate to something [MENTION=83768]P1NBACK[/MENTION] said...make the core rules (light) free? Its radical, but very interesting.If you look at what Neverwinter (the MMO in development) is doing they are going for a free to download free to play approach (1st western MMO to kick off with this model) and are going to make their money selling cosmetic goods. The idea is offer the product free, so you the the critical density customer base. Once you have that, start selling digital goods to them.Its an interesting way to think about D&amp;D. Put out the &quot;Core&quot; rules for free and internet services for free. Just minimal. Get your customer base 1st, THEN start selling porducts to them. People are free to buy modules, splatbooks, whatever AFTER that.This could then have an interesting tie-in to the digital offering in that when you buy material, the associated digital material is also made accessible. For instance, you buy a module. For having done so (and assuming a minimum digital offering available)...<ul>
<li data-xf-list-type="ul">You get the PDF</li>
<li data-xf-list-type="ul">All monsters are now available in the monster editor</li>
<li data-xf-list-type="ul">All monsters are now available in your map/combat tracker</li>
<li data-xf-list-type="ul">All maps from module are now available</li>
<li data-xf-list-type="ul">All information from module is merged into your compendium</li>
</ul>So basically, give the community the rules and tools they need to run the game for free, ensuring you have your target market, then start selling to it. The content on your digital offering is then &quot;Filled up&quot; by buying the books.</blockquote>

[QUOTE="BobTheNob, post: 5878279, member: 82425"] Relate to something [MENTION=83768]P1NBACK[/MENTION] said...make the core rules (light) free? Its radical, but very interesting. If you look at what Neverwinter (the MMO in development) is doing they are going for a free to download free to play approach (1st western MMO to kick off with this model) and are going to make their money selling cosmetic goods. The idea is offer the product free, so you the the critical density customer base. Once you have that, start selling digital goods to them. Its an interesting way to think about D&D. Put out the "Core" rules for free and internet services for free. Just minimal. Get your customer base 1st, THEN start selling porducts to them. People are free to buy modules, splatbooks, whatever AFTER that. This could then have an interesting tie-in to the digital offering in that when you buy material, the associated digital material is also made accessible. For instance, you buy a module. For having done so (and assuming a minimum digital offering available)... [LIST] [*]You get the PDF [*]All monsters are now available in the monster editor [*]All monsters are now available in your map/combat tracker [*]All maps from module are now available [*]All information from module is merged into your compendium [/LIST] So basically, give the community the rules and tools they need to run the game for free, ensuring you have your target market, then start selling to it. The content on your digital offering is then "Filled up" by buying the books. [/QUOTE]

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