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If Wizards of the Coast went out of business
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<blockquote data-quote="guildofblades" data-source="post: 3426093" data-attributes="member: 27324"><p>>>Either D&D is worth something, in which case Hasbro will sell it.</p><p>Or it isn't, in which case Hasbro won't bother sueing people over it.</p><p>Either way, I have enough D&D stuff for the rest of the century.<<</p><p></p><p>The D&D brand surely has value. The potential problem lies in disagreements in how much value. A few years ago (Prior to the D&D Minis line) Hasbro used some unofficial back channels to shop the brand around and the asking price I heard was $18 Million. Very few gaming companies could afford that outright and those who had a thought that they could raise the money from private investors didn't even think about it because the asking price was simply too high. I personally have less of an idea of how much the D&D minis gross these days, so pegging a sales value for the whole D&D brand now would be difficult.</p><p></p><p>>>Other large gaming companies ("large" being defined as "can afford to hire more than one person as full-time staff") would take a long, hard look at their numbers - and downsize.<<</p><p></p><p>Not necessarily. Role Playing games actually comprise a small part of the market these days. Most game store survive on other revenues coming from trading card games, miniatures games and board games, plus accessories like dice, card sleeves, pop and candy, tournament fees. Very few game stores are reliant on RPGs to keep the lights on anymore. I don't see WW, Steve Jackson and any number of other companies downsizing in the face of a major market void forming like that. Heck, even smaller companies with staff like the Guild would not be affected, as we derive most of our revenues from online sales and to a lesser extent, advertising and e-products. What little revenue we get from sales of game products to game stores come from the well diversified stores that could easily survive WOTC crashing and burning, so even those sales would not be much at risk. The market void, however, could make for an opportunity to sell more products though.</p><p></p><p>Ryan S. Johnson</p><p>Guild of Blades Publishing Group</p><p><a href="http://www.guildofblades.com" target="_blank">http://www.guildofblades.com</a></p><p><a href="http://www.1483online.com" target="_blank">http://www.1483online.com</a></p><p><a href="http://www.thermopylae-online.com" target="_blank">http://www.thermopylae-online.com</a></p></blockquote><p></p>
[QUOTE="guildofblades, post: 3426093, member: 27324"] >>Either D&D is worth something, in which case Hasbro will sell it. Or it isn't, in which case Hasbro won't bother sueing people over it. Either way, I have enough D&D stuff for the rest of the century.<< The D&D brand surely has value. The potential problem lies in disagreements in how much value. A few years ago (Prior to the D&D Minis line) Hasbro used some unofficial back channels to shop the brand around and the asking price I heard was $18 Million. Very few gaming companies could afford that outright and those who had a thought that they could raise the money from private investors didn't even think about it because the asking price was simply too high. I personally have less of an idea of how much the D&D minis gross these days, so pegging a sales value for the whole D&D brand now would be difficult. >>Other large gaming companies ("large" being defined as "can afford to hire more than one person as full-time staff") would take a long, hard look at their numbers - and downsize.<< Not necessarily. Role Playing games actually comprise a small part of the market these days. Most game store survive on other revenues coming from trading card games, miniatures games and board games, plus accessories like dice, card sleeves, pop and candy, tournament fees. Very few game stores are reliant on RPGs to keep the lights on anymore. I don't see WW, Steve Jackson and any number of other companies downsizing in the face of a major market void forming like that. Heck, even smaller companies with staff like the Guild would not be affected, as we derive most of our revenues from online sales and to a lesser extent, advertising and e-products. What little revenue we get from sales of game products to game stores come from the well diversified stores that could easily survive WOTC crashing and burning, so even those sales would not be much at risk. The market void, however, could make for an opportunity to sell more products though. Ryan S. Johnson Guild of Blades Publishing Group [url]http://www.guildofblades.com[/url] [url]http://www.1483online.com[/url] [url]http://www.thermopylae-online.com[/url] [/QUOTE]
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