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<blockquote data-quote="Cergorach" data-source="post: 191363" data-attributes="member: 725"><p><strong><em>@ Sigil:</em></strong></p><p>*Chuckles*</p><p>Yep, you showed the flipside of the coin. But IMHO you left something out, namely what tactics there are to sell products to customers. </p><p></p><p>1.) A store that just sells products, doesn't provide any 'extra' services (extra information, etc.). These kind of stores rely on competative pricing and/or exclusivity.</p><p>2.) A store that sells products, but provides 'extra' services (such as customer support, extra information, etc.). These kind of stores rely on pleasing the customer and depend on the customer loyalty to comeback for more.</p><p></p><p>I've been told that there's no such thing as customer loyalty, i think there is. As i look around the site of RPGNow.com i think that it's falls under the first catagory. Thus, yes your ideas are corect for RPGNow's current situation (i don't really feel any loyalty to RPGNow)...</p><p></p><p>It really depends what kind of business profile you use, my personal preference is to use the personal approach.</p><p></p><p>I didn't put creative in 'brackets' for nothing ;-) And yeah it was partly meant to get a reaction from the people at RPGNow.com. And guess what, it worked ;-) Dubious tactics? Not really, IMHO.</p><p></p><p>I'm personally for a more 'hands on approarch' to webrelated stuff. I can understand if people find it more trouble than it's worth, but that's when they have to pay other people and have to abide by their rules/whims. Btw, i to have a day job that makes it possible to read such long posts and actually reply to them (i just wish those annoying users would stop calling me ;-)</p><p></p><p>I already gave a very good idea (just not any details on how to execute it, but if you want to know, i'm available for consulting work ;-). Ah... Ok... You can use PHP/MySql to generate pages specifically tailored for your customers. Thus when a customer comes from RPGNow.com you can only display links back to RPGNow.com for that customer. You can use cookies (with an expirery date) to track the users, and give them the same display if they come back later to the site (thus showing them the link back to RPGNow.com again). It would take a bit of doing on th part of the publisher, but it's still a way to keep the best of both worlds...</p></blockquote><p></p>
[QUOTE="Cergorach, post: 191363, member: 725"] [b][i]@ Sigil:[/i][/b] *Chuckles* Yep, you showed the flipside of the coin. But IMHO you left something out, namely what tactics there are to sell products to customers. 1.) A store that just sells products, doesn't provide any 'extra' services (extra information, etc.). These kind of stores rely on competative pricing and/or exclusivity. 2.) A store that sells products, but provides 'extra' services (such as customer support, extra information, etc.). These kind of stores rely on pleasing the customer and depend on the customer loyalty to comeback for more. I've been told that there's no such thing as customer loyalty, i think there is. As i look around the site of RPGNow.com i think that it's falls under the first catagory. Thus, yes your ideas are corect for RPGNow's current situation (i don't really feel any loyalty to RPGNow)... It really depends what kind of business profile you use, my personal preference is to use the personal approach. I didn't put creative in 'brackets' for nothing ;-) And yeah it was partly meant to get a reaction from the people at RPGNow.com. And guess what, it worked ;-) Dubious tactics? Not really, IMHO. I'm personally for a more 'hands on approarch' to webrelated stuff. I can understand if people find it more trouble than it's worth, but that's when they have to pay other people and have to abide by their rules/whims. Btw, i to have a day job that makes it possible to read such long posts and actually reply to them (i just wish those annoying users would stop calling me ;-) I already gave a very good idea (just not any details on how to execute it, but if you want to know, i'm available for consulting work ;-). Ah... Ok... You can use PHP/MySql to generate pages specifically tailored for your customers. Thus when a customer comes from RPGNow.com you can only display links back to RPGNow.com for that customer. You can use cookies (with an expirery date) to track the users, and give them the same display if they come back later to the site (thus showing them the link back to RPGNow.com again). It would take a bit of doing on th part of the publisher, but it's still a way to keep the best of both worlds... [/QUOTE]
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