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Interview with Scott Rouse, Chris Perkins & Bill Slavicsek
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<blockquote data-quote="Merifluous" data-source="post: 3482709" data-attributes="member: 42355"><p>I'm normally just a lurker, but I was a big fan of both magazines and want to put my 2 cents in terms of how I would like to see the new content online.</p><p></p><p>First, I like having the paper, but I am ok with an an online model. More content spread out over a month would be fine with me, but here is what I want to see:</p><p></p><p>1. Average quality of content equal to or better than what the magazines have today - if we can get more content, great, but it had better be just a bunch of fluff to justify the price of the service. Theses a value proposition to more quantity, but I think its better to err on the side of quality.</p><p></p><p>2. DRM (if any) should be as unobtrusive as possible. Don't be like the movie and music industries - realize that if you make a good product, your customer will buy it. The folks who want the content and don't want to pay for it will find a way to get it for free no matter what you do, so cater to the people who will buy it. Basically, make the content as user-friendly as possible at the expense of fancy copy protection methods that aren't going to work anyway.</p><p></p><p>3. If I have a subscription, I should have unfettered access to whatever has came before. Basically, anything that has ever been posted on the site is available to me. It would be a pain to have to deal with purchasing content piecemeal and would cause more ill will than profit (if you don't believe this, look at the constant complaining about the pricing model for downloads on xbox live). To offset people buying a subscription for a month, getting all the content, and then quitting, require minimum commitments - say 6 months to a year. I think another possible compromise would be to provide unfettered access to people with long term subscriptions.</p><p></p><p>4. Most content should be printer and storage friendly. Just like I get a magazine I can always keep every month, I need to be able to keep any content I paid for even if my subscription runs out. I realize some content may be "episodic" and not make sense as a big PDF, but PDF compilations would be great once a complete run of articles are finished (though not to the extent that it would hurt the market for the large print products). </p><p></p><p>These are very user-centric and could be problematic, but if you want a price point anywhere the magazine's (which I always considered a weakness - I thought it was a bit pricey) you're going to have to make it a value to succeed in a new media format. All that said, I think it is a bold move to go online that could greatly benefit the gaming community and WotC if its done right (making a product with the user interests first and foremost). However, if it follows the lead of some of the other media that has made one dunderheaded move after another in the online space (music and movies) it will probably fall flat on its face.</p></blockquote><p></p>
[QUOTE="Merifluous, post: 3482709, member: 42355"] I'm normally just a lurker, but I was a big fan of both magazines and want to put my 2 cents in terms of how I would like to see the new content online. First, I like having the paper, but I am ok with an an online model. More content spread out over a month would be fine with me, but here is what I want to see: 1. Average quality of content equal to or better than what the magazines have today - if we can get more content, great, but it had better be just a bunch of fluff to justify the price of the service. Theses a value proposition to more quantity, but I think its better to err on the side of quality. 2. DRM (if any) should be as unobtrusive as possible. Don't be like the movie and music industries - realize that if you make a good product, your customer will buy it. The folks who want the content and don't want to pay for it will find a way to get it for free no matter what you do, so cater to the people who will buy it. Basically, make the content as user-friendly as possible at the expense of fancy copy protection methods that aren't going to work anyway. 3. If I have a subscription, I should have unfettered access to whatever has came before. Basically, anything that has ever been posted on the site is available to me. It would be a pain to have to deal with purchasing content piecemeal and would cause more ill will than profit (if you don't believe this, look at the constant complaining about the pricing model for downloads on xbox live). To offset people buying a subscription for a month, getting all the content, and then quitting, require minimum commitments - say 6 months to a year. I think another possible compromise would be to provide unfettered access to people with long term subscriptions. 4. Most content should be printer and storage friendly. Just like I get a magazine I can always keep every month, I need to be able to keep any content I paid for even if my subscription runs out. I realize some content may be "episodic" and not make sense as a big PDF, but PDF compilations would be great once a complete run of articles are finished (though not to the extent that it would hurt the market for the large print products). These are very user-centric and could be problematic, but if you want a price point anywhere the magazine's (which I always considered a weakness - I thought it was a bit pricey) you're going to have to make it a value to succeed in a new media format. All that said, I think it is a bold move to go online that could greatly benefit the gaming community and WotC if its done right (making a product with the user interests first and foremost). However, if it follows the lead of some of the other media that has made one dunderheaded move after another in the online space (music and movies) it will probably fall flat on its face. [/QUOTE]
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