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Interview with Scott Rouse, Chris Perkins & Bill Slavicsek
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<blockquote data-quote="deadDMwalking" data-source="post: 3506591" data-attributes="member: 51708"><p>One aspect of Dragon that I think is noteworthy is the ability of the publishers to respond to feedback, both positive and negative.</p><p></p><p>I don't think it is possible to make a product that everybody will like. Even if everyone does like it, there will still be people who think it can be improved. I won't argue that point.</p><p></p><p>The magazines had subscribers and regular readers - enough that the magazine was making money. So far I have not seen anything from Wizards of the Coast (including the letter I just received in the mail I posted on the wizards.com boards) that indicates that there is a reason they can't offer both print and electronic content, other than that they think the online content will be 'better'. </p><p></p><p>I disagree. </p><p></p><p>I've been hoping to see a clear explanation for how a strictly online format is better. NDA notwithstanding, nobody seems willing to touch that issue. </p><p></p><p>WotC has done a lot of good things for the game. The magazines have also done a lot of good for the game. WotC has garnered a lot of ill will by making sure fans know they're taking away the magazines and offering us a poor substitute AND taking away our choice in the matter. </p><p></p><p>If the electronic content is truly superior, if they ran them side by side and the magazines ceased to be profitable, they'd have an undeniable excuse to cancel the magazines. Very few people expect a business to keep doing something that loses money. Those that do are unreasonable.</p><p></p><p>I'd say that WotC has ticked off a lot of reasonable people. Now, maybe they 'know something that [we] don't know'. Maybe not. I know I'm pretty sick and tired of hearing that they know what customers want and yet, I keep getting really angry with them. I've kept buying WotC products that I think could be vastly improved. I can't believe that they release books without an index. Still, I've bought them because WotC makes D&D, and I play D&D. Well, I have enough books, so I won't keep buying from a company that cares so little for me as a customer. </p><p></p><p>And while I'm still angry about the cancellation of the magazines, I'm starting to really become happy that I won't be buying any more of these books. While it will be greatly disturbing not to have the magazines for a few months, I think they'll come back. </p><p></p><p>This is a monumentally bad decision, but the 'powers that be' are determined not to see it. Time will tell who is right and who is not. I had hoped they would choose to avoid the mistake, rather than disregard the kind wishes from everybody who hoped they would change their mind before the mistake was 'unreversible'. That won't happen. </p><p></p><p>There is a fundamental disconnect somewhere between what customers want and what WotC thinks customers want. I don't know where it comes from, but eventually they'll figure it out, or they'll spin D&D off and another company will pick it up, and maybe, just maybe, do it right.</p></blockquote><p></p>
[QUOTE="deadDMwalking, post: 3506591, member: 51708"] One aspect of Dragon that I think is noteworthy is the ability of the publishers to respond to feedback, both positive and negative. I don't think it is possible to make a product that everybody will like. Even if everyone does like it, there will still be people who think it can be improved. I won't argue that point. The magazines had subscribers and regular readers - enough that the magazine was making money. So far I have not seen anything from Wizards of the Coast (including the letter I just received in the mail I posted on the wizards.com boards) that indicates that there is a reason they can't offer both print and electronic content, other than that they think the online content will be 'better'. I disagree. I've been hoping to see a clear explanation for how a strictly online format is better. NDA notwithstanding, nobody seems willing to touch that issue. WotC has done a lot of good things for the game. The magazines have also done a lot of good for the game. WotC has garnered a lot of ill will by making sure fans know they're taking away the magazines and offering us a poor substitute AND taking away our choice in the matter. If the electronic content is truly superior, if they ran them side by side and the magazines ceased to be profitable, they'd have an undeniable excuse to cancel the magazines. Very few people expect a business to keep doing something that loses money. Those that do are unreasonable. I'd say that WotC has ticked off a lot of reasonable people. Now, maybe they 'know something that [we] don't know'. Maybe not. I know I'm pretty sick and tired of hearing that they know what customers want and yet, I keep getting really angry with them. I've kept buying WotC products that I think could be vastly improved. I can't believe that they release books without an index. Still, I've bought them because WotC makes D&D, and I play D&D. Well, I have enough books, so I won't keep buying from a company that cares so little for me as a customer. And while I'm still angry about the cancellation of the magazines, I'm starting to really become happy that I won't be buying any more of these books. While it will be greatly disturbing not to have the magazines for a few months, I think they'll come back. This is a monumentally bad decision, but the 'powers that be' are determined not to see it. Time will tell who is right and who is not. I had hoped they would choose to avoid the mistake, rather than disregard the kind wishes from everybody who hoped they would change their mind before the mistake was 'unreversible'. That won't happen. There is a fundamental disconnect somewhere between what customers want and what WotC thinks customers want. I don't know where it comes from, but eventually they'll figure it out, or they'll spin D&D off and another company will pick it up, and maybe, just maybe, do it right. [/QUOTE]
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