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Is PAIZO becoming the next Wizards?
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<blockquote data-quote="Mustrum_Ridcully" data-source="post: 5093115" data-attributes="member: 710"><p>I don't think so. Wizards of the Coast basically made (and makes) most of his money with its collectible card games. They didn't start out as a roleplaying game company, and they aren't only that now, either.</p><p></p><p>Paizo is first and foremost a company for roleplaying games. Unlike WotC, they also have a shop that offers 3rd party products. </p><p></p><p>I suspect that no matter how good they work, they can't reach the economical strength of WotC. But that doesn't mean they won't do well, and theoretically they might still beat them on the RPG market. But I doubt that - the D&D brand alone will probably always be stronger than any other RPG brand. </p><p></p><p>I wonder if they could end up as "hated" in some circles as WotC, or Games Workshop or similar companies. This usually seems to come with the territory of being succesful and market leaders, but maybe Paizo's marketing and business decision can avoid that? Or they can't get there because they won't become market leaders in the first place?</p></blockquote><p></p>
[QUOTE="Mustrum_Ridcully, post: 5093115, member: 710"] I don't think so. Wizards of the Coast basically made (and makes) most of his money with its collectible card games. They didn't start out as a roleplaying game company, and they aren't only that now, either. Paizo is first and foremost a company for roleplaying games. Unlike WotC, they also have a shop that offers 3rd party products. I suspect that no matter how good they work, they can't reach the economical strength of WotC. But that doesn't mean they won't do well, and theoretically they might still beat them on the RPG market. But I doubt that - the D&D brand alone will probably always be stronger than any other RPG brand. I wonder if they could end up as "hated" in some circles as WotC, or Games Workshop or similar companies. This usually seems to come with the territory of being succesful and market leaders, but maybe Paizo's marketing and business decision can avoid that? Or they can't get there because they won't become market leaders in the first place? [/QUOTE]
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Is PAIZO becoming the next Wizards?
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