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Message: <blockquote data-quote="dmccoy1693" data-source="post: 5093763" data-attributes="member: 51747">You actually hit upon the a very subtle but important distinction. Wizards is the market leader. No doubt. They drive the market. In the same way that Microsoft drives the PC market. But any major tech person will not agree that Microsft is the industry leader in terms of the overall computing market. That belongs to Google. Apple certainly has its (very important) niches (i.e. iPhone, iPad). Microsoft came out with Windows Tablet like 10 years ago, no one paid attention. Apple announces the iPad and now publishers are standing up to Amazon. That's what a leader does. Others react to what they do. Microsoft use to be like that. Netscape tried to charge for their web browser. Microsoft gave theirs away free. Netscape followed their lead and gave it away free. MS bundled it with their OS, netscape couldn't keep up and folded. Plenty of other companies folded simply because MS announced they were going into the same market as them. But somewhere along the way, other companies stopped caring about what MS did. Sad to say, but that is where we are at now with Wizards. I am not looking to Wizards books, asking myself "What do players want more of?" I'm doing that with Paizo's books. I also do that with White Wolf book because they evoke the same feeling in me as Paizo's. Seriously. I had several Exalted books open while working on my last PFRPG supplement. I don't see that happening in the future with 4E. From my understanding GW is going to be a board game more than a role playing game. Sure it will have role playing elements, but (if I understand correctly) it will be far more board game based than role playing based. In that respect, Fantasy Flight is a well established leader there. Wizards is playing catch up.</blockquote>

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