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Message: <blockquote data-quote="Mistwell" data-source="post: 4125470" data-attributes="member: 2525">I disagree.  I heard the executives at Comic Con speak, two years in a row.  These were the actual people in charge of deciding on the fate of the show.  Both times they were up front with the creators and fans of the show, telling them the ballpark of numbers they needed to see.  This second set had pretty clear goals.  They needed to keep certain lead-in numbers, and increase ratings by roughly X% in some key demographics. I don't recall off hand what the numbers were (you can look up articles from that panel to check, though it involved some calculation), but it was not Heroes numbers and everyone reasonable thought the goal was difficult but within reach. The creators knew this going in to season 2.  They were telling the audience what they, as fans, needed to do to help get those numbers.  There was a marketing plan in place to try and achieve them that had a reasonable chance of success. But they didn't get those numbers.  It's as simple as that.I think they had reason to film both endings, and reason to believe it was possible they could be renewed, and that the executives were giving it a fair shot.  It just didn't work out.  Unlike certain other creators (ahem, Joss, I am looking at you), I do not think you will hear these folks ever complain, even in private conversation, that they didn't have a fair shot this second season to pull out a renewal.</blockquote>

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