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<blockquote data-quote="Mr. Wilson" data-source="post: 5321915" data-attributes="member: 48009"><p>First, I don't want to be in charge of the whole line. It's a losing position.</p><p> </p><p>If I were, I'd really approach it three ways.</p><p> </p><p>First, I'd spend six months or so just studying all the data I'd be overwhelmed with. What sells, what doesn't, why things sell, etc. Introduce new surveys with actual prizes so people participate in them.</p><p> </p><p>Second, I'd try to improve on DDI in a couple ways. First, I'd look into moving Dragon and Dungeon more towards the Paizo days when talking about quality of articles. One monthly Eberron and one monthly Realms article for sure. Core Beliefs/Demonimicon style articles every month, but expanded to include Far Realms, the 9 Hells, the Archfey, etc. Second, I'd add support for I-Pads and I-Phones, things like allowing the DM to crib off their player's Sheets on their phones/pads, etc. Third, the game table is a must, and should be added as soon as technically feasible. Again, this mostly comes down to dollars and hiring the right firm to make it a reality.</p><p> </p><p>Third, I'd hope to establish more ties to the entertainment business as a whole. New board games (which they are doing), new video games, more novels, a new comic book, new cartoon. The movie thing has pretty much failed in DnD because it's always been generic fantasy. If you're gonna do one, focus on a major setting (Dragonlance or the Realms) and try to make movie in that setting.</p><p> </p><p>All in all, I think the design of 4th Edition is the right way to go. With DDI, you really don't need to sell as many books as long as people pay for their monthly fee. Make (an improved) DDI the centerpiece of the business.</p></blockquote><p></p>
[QUOTE="Mr. Wilson, post: 5321915, member: 48009"] First, I don't want to be in charge of the whole line. It's a losing position. If I were, I'd really approach it three ways. First, I'd spend six months or so just studying all the data I'd be overwhelmed with. What sells, what doesn't, why things sell, etc. Introduce new surveys with actual prizes so people participate in them. Second, I'd try to improve on DDI in a couple ways. First, I'd look into moving Dragon and Dungeon more towards the Paizo days when talking about quality of articles. One monthly Eberron and one monthly Realms article for sure. Core Beliefs/Demonimicon style articles every month, but expanded to include Far Realms, the 9 Hells, the Archfey, etc. Second, I'd add support for I-Pads and I-Phones, things like allowing the DM to crib off their player's Sheets on their phones/pads, etc. Third, the game table is a must, and should be added as soon as technically feasible. Again, this mostly comes down to dollars and hiring the right firm to make it a reality. Third, I'd hope to establish more ties to the entertainment business as a whole. New board games (which they are doing), new video games, more novels, a new comic book, new cartoon. The movie thing has pretty much failed in DnD because it's always been generic fantasy. If you're gonna do one, focus on a major setting (Dragonlance or the Realms) and try to make movie in that setting. All in all, I think the design of 4th Edition is the right way to go. With DDI, you really don't need to sell as many books as long as people pay for their monthly fee. Make (an improved) DDI the centerpiece of the business. [/QUOTE]
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