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<blockquote data-quote="lonewolfdevel" data-source="post: 5083033" data-attributes="member: 87800">This is generally true and, with most types of property, the owner can elect when to enforce its rights and when not to. Unfortunately, the rules for trademarks are very clear, and there is no selectivity afforded to the rights owner. If you have a trademark, you must police it equally with everyone. So there is no option to enforce it against Company X but allow it to slide with Fan Y. If a trademark is knowingly allowed to slide with Fan Y, then Company Z can come in later and use that fact to argue the trademark rights should be lost.So, with regards to trademarks at least, it's not a case of the law allowing something. It's a case of the law requiring something. Unless we want to abandon the trademark, of course, but that's not in the best interests of the company and its stakeholders. Hence the need to do these things.Oh, and thanks for taking the time to read all the way through. <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f642.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=":)" title="Smile&nbsp; &nbsp; :)"&nbsp; data-smilie="1"data-shortname=":)" /></blockquote>

[QUOTE="lonewolfdevel, post: 5083033, member: 87800"] This is generally true and, with most types of property, the owner can elect when to enforce its rights and when not to. Unfortunately, the rules for trademarks are very clear, and there is no selectivity afforded to the rights owner. If you have a trademark, you must police it equally with everyone. So there is no option to enforce it against Company X but allow it to slide with Fan Y. If a trademark is knowingly allowed to slide with Fan Y, then Company Z can come in later and use that fact to argue the trademark rights should be lost. So, with regards to trademarks at least, it's not a case of the law allowing something. It's a case of the law requiring something. Unless we want to abandon the trademark, of course, but that's not in the best interests of the company and its stakeholders. Hence the need to do these things. Oh, and thanks for taking the time to read all the way through. :) [/QUOTE]

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