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Love the Game, Hate the Marketing
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<blockquote data-quote="Craw Hammerfist" data-source="post: 4025856" data-attributes="member: 49470"><p>However you feel about the supposed gaffe with the playtesters, it isn't really a marketing faux pas. It isn't marketing at all, really. The audience that saw those posts from the playtesters is already well aware of the pending release of 4e. Gamers who get their info from the flgs or the bookstore have seen the preview books. They are quite well done. I thought the GENCON presentation was amatuerish <em>as a marketing promo</em> but was quite well done and informative as a gamer to gamer preview. Frankly, an overrehearsed, slicked up presentation would have sent the "D&D is becoming WoW!" crowd into orbit.</p><p></p><p>Step back and ask yourself this: as a reader of these forums, why would WotC bother to market to <em>you</em> at all? You are going to buy or not buy based on the product and the reviews of your peers. If WotC gave you exactly the proportion of "marketing" every week that you desire from now to June and the game sucks, you still aren't going to buy it. If they completely clam up til DDX and the game (in your opinion) rocks, you are going to buy it. Marketing to you is pointless.</p><p></p><p>Edit: aka What Scott Rouse said while I was typing this.</p></blockquote><p></p>
[QUOTE="Craw Hammerfist, post: 4025856, member: 49470"] However you feel about the supposed gaffe with the playtesters, it isn't really a marketing faux pas. It isn't marketing at all, really. The audience that saw those posts from the playtesters is already well aware of the pending release of 4e. Gamers who get their info from the flgs or the bookstore have seen the preview books. They are quite well done. I thought the GENCON presentation was amatuerish [i]as a marketing promo[/i] but was quite well done and informative as a gamer to gamer preview. Frankly, an overrehearsed, slicked up presentation would have sent the "D&D is becoming WoW!" crowd into orbit. Step back and ask yourself this: as a reader of these forums, why would WotC bother to market to [i]you[/i] at all? You are going to buy or not buy based on the product and the reviews of your peers. If WotC gave you exactly the proportion of "marketing" every week that you desire from now to June and the game sucks, you still aren't going to buy it. If they completely clam up til DDX and the game (in your opinion) rocks, you are going to buy it. Marketing to you is pointless. Edit: aka What Scott Rouse said while I was typing this. [/QUOTE]
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