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Message: <blockquote data-quote="Zaruthustran" data-source="post: 4028574" data-attributes="member: 1457">Fair enough, but I think you should put a caveat in there that your criticism is based on your personal experience. At first I thought this thread was an objective discussion of WotC's marketing plan.Oh, also, some of your complaints are criticisms of Playtesting (the freelancer permissions), or R&D (overuse of the word "cool"), or Bizdev/Strategy (cancellation of Dungeon & Dragon magazines). None of those complaints are under the control of the marketing department, or directly qualify as "marketing". In fact, this is the only complaint that directly relates to marketing:Again, this is 100% a matter of personal taste. Whether or not you, personally, dislike the videos does not count as evidence that the decision to make and release videos was poor. Based on the number of youtube views and comments, I'd say the videos are a success. I also think it's worth noting that your complaints are essentially an argument against WotC's open, casual communication paradigm. Right now it seems like brand managers, PR guys, R&D guys, playtesters, and other parts of WotC are free to pretty much say what they want (the "only positive comments" thing being the exception). There's no consistent message. In order to fix all your complaints, WotC as a whole would have to clam up and every single communication from the company would have to first be run by the Marketing dept. for approval. I don't think you seriously want that. IMHO WotC's overall open, engaged, participatory approach to the community is 100% the right way to go.</blockquote>

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