Reply to thread

Message

<blockquote data-quote="Khairn" data-source="post: 4037915" data-attributes="member: 20153">In early January ScottR finally responded to an irate gamer over on the WotC boards who was complaining about that very thing.&nbsp; His response was very interestingWhen challenged about the lack of content in in the mags and the missed deadlines his response was to link total content from all blogs, podcasts etc etc as part of the information available to players and as such he felt that the &quot;lack of content&quot; claims were probably not valid.&nbsp; He also stated in an earlier post that Chris T had indicated only 2 deadlines had been missed.Whether you buy into his responses or not, what does seem clear is that many customers have a perception that WotC is failing to meet their expectations for content in the DDI, while WotC seems to feel its doing a good job.&nbsp; I admit that this is a &quot;perception&quot; issue and as such can be difficult to qualify.&nbsp;&nbsp; But I believe it does illustrate WotC's difficulty in managing customer expectations, which is very much a part of their marketing plan.Just some food for thought.ps&nbsp; If you are interested in reading the particular thread that contained a very detailed listing of the missed deadlines and less than &quot;expected&quot; content, you can find it <a href="http://forums.gleemax.com/showthread.php?t=976937" target="_blank">here</a> .</blockquote>

[QUOTE="Khairn, post: 4037915, member: 20153"] In early January ScottR finally responded to an irate gamer over on the WotC boards who was complaining about that very thing. His response was very interesting When challenged about the lack of content in in the mags and the missed deadlines his response was to link total content from all blogs, podcasts etc etc as part of the information available to players and as such he felt that the "lack of content" claims were probably not valid. He also stated in an earlier post that Chris T had indicated only 2 deadlines had been missed. Whether you buy into his responses or not, what does seem clear is that many customers have a perception that WotC is failing to meet their expectations for content in the DDI, while WotC seems to feel its doing a good job. I admit that this is a "perception" issue and as such can be difficult to qualify. But I believe it does illustrate WotC's difficulty in managing customer expectations, which is very much a part of their marketing plan. Just some food for thought. ps If you are interested in reading the particular thread that contained a very detailed listing of the missed deadlines and less than "expected" content, you can find it [URL=http://forums.gleemax.com/showthread.php?t=976937]here[/URL] . [/QUOTE]

Verification