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Love the Game, Hate the Marketing
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<blockquote data-quote="herald" data-source="post: 4038643" data-attributes="member: 1112"><p>But it's not that straight forward. Magazines are printed for and used by the players/DM who really want new fresh material on a regular basis. My 'zines were read by myself, my wife and my son as well as the many players that came to play at my house. So I have doubts that there are a one to one viewing on these publications. I could go on to talk about people who look through the zines at the store who don't buy but that's another conversation.</p><p></p><p>If WOTC thinks that by using thier own site will market thier brand better, so far they need to really go back and revamp what they have. Thier site layout is horible. The message boards they have are down right inhospitable. I'm not a person that thinks WOTC is bad for coming out with 4e or for stopping the zines and going with a online format. I have personally shelved making up my mind about it until after the 4e books come out to see if they can really make a go of it online only. But I will say that if they think that what they have done lately can cut it in the future, they are sadly wrong. They have to up the bar by far, much farther than what they have been doing so far. on the other hand I don't think that they have thrown thier full weight behind it to judge them yet.</p></blockquote><p></p>
[QUOTE="herald, post: 4038643, member: 1112"] But it's not that straight forward. Magazines are printed for and used by the players/DM who really want new fresh material on a regular basis. My 'zines were read by myself, my wife and my son as well as the many players that came to play at my house. So I have doubts that there are a one to one viewing on these publications. I could go on to talk about people who look through the zines at the store who don't buy but that's another conversation. If WOTC thinks that by using thier own site will market thier brand better, so far they need to really go back and revamp what they have. Thier site layout is horible. The message boards they have are down right inhospitable. I'm not a person that thinks WOTC is bad for coming out with 4e or for stopping the zines and going with a online format. I have personally shelved making up my mind about it until after the 4e books come out to see if they can really make a go of it online only. But I will say that if they think that what they have done lately can cut it in the future, they are sadly wrong. They have to up the bar by far, much farther than what they have been doing so far. on the other hand I don't think that they have thrown thier full weight behind it to judge them yet. [/QUOTE]
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