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Mike Mearls: "D&D Is Uncool Again"
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<blockquote data-quote="TiQuinn" data-source="post: 9574855" data-attributes="member: 4871"><p>I can't help but equate this to superhero comics and the DC/MCU movies. Superhero comics have always been there, and were there before mainstream media outlets started talking about how cool superheros are, but the big moment was the release of Iron Man, and the hint that they were going to release a series of movies that would all be connected as part of a bigger universe -- a bigger story. We got that with the Marvel Phases and the Avengers movies, and each movie was making hundreds of millions of dollars, and getting more buzz than the last one -- until one day, that buzz started to die down.</p><p></p><p>DC couldn't really get their interconnected universe off the ground. Marvel wrapped up the Infinity Saga, key actors retired from their roles, no one knew where the next story would go, and we started to hit a level of saturation that made the whole endeavor seem less cool even as they continued making money...but also noticeably less money than they were before. I think it's difficult to keep something like that sustainable, but in the case of WotC and D&D, I also feel like in some ways, they didn't reach the heights that they could've reached. There's more growth to potentially be had, I think, but I'm not convinced they're on a path to achieving that growth and that reach.</p></blockquote><p></p>
[QUOTE="TiQuinn, post: 9574855, member: 4871"] I can't help but equate this to superhero comics and the DC/MCU movies. Superhero comics have always been there, and were there before mainstream media outlets started talking about how cool superheros are, but the big moment was the release of Iron Man, and the hint that they were going to release a series of movies that would all be connected as part of a bigger universe -- a bigger story. We got that with the Marvel Phases and the Avengers movies, and each movie was making hundreds of millions of dollars, and getting more buzz than the last one -- until one day, that buzz started to die down. DC couldn't really get their interconnected universe off the ground. Marvel wrapped up the Infinity Saga, key actors retired from their roles, no one knew where the next story would go, and we started to hit a level of saturation that made the whole endeavor seem less cool even as they continued making money...but also noticeably less money than they were before. I think it's difficult to keep something like that sustainable, but in the case of WotC and D&D, I also feel like in some ways, they didn't reach the heights that they could've reached. There's more growth to potentially be had, I think, but I'm not convinced they're on a path to achieving that growth and that reach. [/QUOTE]
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