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Message: <blockquote data-quote="Scribble" data-source="post: 5689753" data-attributes="member: 23977">This subject is interesting, and I think hard to define in normal terms, since it involved an edition switch.A couple of questions we'd need to know:1. Were all of the people who now play Pathfinder actually customers of WoTC or were they simply playing some version of 3e? (For instance prior to 4e I played 3.5 however WoTC very rarely saw any of my money. I would hardly call myself a true customer.)2. Does WoTC garner more income now, with the DDI then it did prior to 4e with the 3e game, and if so, does it matter that audience size is smaller?3. What do edition switches normally entail as far as lost customers?4. Do we even know if the audience size IS smaller? It could be that a lot of people stayed with Pathfinder, but an equal number of new people started playing 4e. One major thing I think they didn't account for well enough was the ramifications of the OGL.</blockquote>