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Message: <blockquote data-quote="Wolv0rine" data-source="post: 3074396" data-attributes="member: 9045">Whether you like Monte Cook/are a fan of Monte Cook, or think he's an overhyped PR success, the fact remains that while he is being truthful throughout the article on what Malhavoc did and basically how they went about it that he regularly avoids the issue overall that in the end he does have his own name (and the recognition it invokes) not only to fall back on, but to bolster (if not carry, depending on the buyer) everything he's talking about.It'd be like Larry Elmore writing an article on how his (fictional, for the purpose of this illustration) line of art books over the past 5 years have outsold most other artists' art books while completely ignoring the fact that he could have achieved that feat by phoning in the work and just putting LARRY ELMORE on the cover.Monte's name can sell his books even if they suck.  Not to everyone, of course not, that'd be ignorant.  But it carries power that his glossing over that fact belies.  Sure, he put out material that he and others thought were top-shelf quality, and he used good marketing and PR strategies.  But the name-power shouldn't be cast aside, and it often is.Sure, I'm glad for him.  He's done fabulously for himself and Sue.  I'd hate to look like I was just taking snipe-shots.  I just think it should be acknowleged that it's there and is a factor.  I mean, being a factor makes it part of the success story the article was supposed to be about.</blockquote>

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