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<blockquote data-quote="kigmatzomat" data-source="post: 3075188" data-attributes="member: 9254">Y'know.....Monte Cook's name recognition would be pretty low without the PR campaign.&nbsp; Let me ask you a question:&nbsp; Who wrote the Babylon 5 or Conan RPGs? Maybe Castles and Crusades?&nbsp; How about True20 or Firefly?&nbsp; Those are all pretty well known game systems within this community and yet their designers are not exactly high profile.&nbsp; Well, Margaret Weis is pretty high profile and Steve Kenson is not a faceless entity but the question is how many people remember Weis is co-author of Serenity and Kenson is True20?&nbsp; The only reason most people know Monte was hip deep in 3e is that his PR campaign made sure you heard that he was hip deep in 3e.&nbsp; He self-promoted, managed to do it in a way that doesn't appear to have burned any bridges or earned him any significant ill will within the community, and then played on that name recognition to hit that next tier.&nbsp; Essentially, Monte turned himself into a brand.</blockquote>

[QUOTE="kigmatzomat, post: 3075188, member: 9254"] Y'know.....Monte Cook's name recognition would be pretty low [i]without[/i] the PR campaign. Let me ask you a question: Who wrote the Babylon 5 or Conan RPGs? Maybe Castles and Crusades? How about True20 or Firefly? Those are all pretty well known game systems within this community and yet their designers are not exactly high profile. Well, Margaret Weis is pretty high profile and Steve Kenson is not a faceless entity but the question is how many people remember Weis is co-author of Serenity and Kenson is True20? The only reason most people know Monte was hip deep in 3e is that his PR campaign made sure you heard that he was hip deep in 3e. He self-promoted, managed to do it in a way that doesn't appear to have burned any bridges or earned him any significant ill will within the community, and then played on that name recognition to hit that next tier. Essentially, Monte turned himself into a brand. [/QUOTE]

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