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Message: <blockquote data-quote="TirionAnthion" data-source="post: 5271124" data-attributes="member: 61048">FLGS SalesMy local store, which I work for, has managed to maintain strong sales. We do have a contigent of customers who come in and browse the books and then go buy them online but overall our sales are still strong. We have a large dedicated gaming space that allows us to host a variety of activities which draws in traffic. This also breeds loyalty. The customers enjoy the gaming space and so they spend money at the store to support that space. Customer service is very important. People expect top notch service for their gaming dollars. If they are going to fork over money for a product that they could get online for less, customers expect extra service. Another important factor is employee participation in events. At our store, the events that are run by or hyped by the employees draw alot of business. When the employees are excited about a game, that enthusiasm spreads to customers and helps bring them in the door. However, every store is different. My store has a steady stream of customers. We are not in a college town so we have consistent business year round. Our sister store is in a college town and they suffer a sharp down turn in business during the summer months. In regards to WotC marketing strategies, we have seen a definate improvement in their communication with our store. We became a premeire store which allows us to receive and sell products before the local chain stores which has been a huge boon for us. In the past the chain stores would receive product the weekend before the official release date and would sell it immediately. now we get the books 1 to 2 weeks ahead of the official release and can sell them right away. I have noticed WotC working much harder to help our store generate sales and succeed. Our Encounters attendence has held strong at about 20 people and WotC promoting of the program has brought in quite a bit of foot traffic. All in all I have been pleased with their programs over the last 6 months to a year. I could be wrong. My opinions are based on the experiences and your mileage may vary. I am sorry to here that your FLGS is suffering. I think the FLGS is the backbone of our hobby. It is an important social hub to bring gamers together and expose them to new games that they might not get a chance to play.</blockquote>

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