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<blockquote data-quote="Raven Crowking" data-source="post: 4472741" data-attributes="member: 18280">Wiki:&nbsp; False advertising is the use of false or misleading statements in advertising.&nbsp; As advertising has the potential to persuade people into commercial transactions that they might otherwise avoid, many governments around the world use regulations to control false, deceptive or misleading advertising. There is no requirement in the term &quot;advertising&quot; that includes a mandate that the product be available at the time of advertisment.&nbsp; Movie trailers are a prime example of advertising that come out long before the product.As I said above, &quot;Once you advertise something, you need to take all reasonable efforts to make it so.&quot;&nbsp; And there can be little doubt that building up hype for a product is advertisement.As Cadfan said, &quot;the very first thing I'm going to ask you is whether you had access to better information when you made your purchase in October.&quot;&nbsp; If you know that the earlier advertisement was wrong, because the advertiser covered his tracks as the product changed through production, he is probably off the hook.&nbsp; False advertising requires either intent or negligence.&nbsp; (Cadfan, correct me if I am wrong, as this is your area of expertise.)It could be argued that the ads for DI factor into the decision to purchase 4e, amounting to a sort of &quot;bait and switch&quot;.(Again, though, I bow to expert opinion.)RC</blockquote>

[QUOTE="Raven Crowking, post: 4472741, member: 18280"] Wiki: False advertising is the use of false or misleading statements in advertising. As advertising has the potential to persuade people into commercial transactions that they might otherwise avoid, many governments around the world use regulations to control false, deceptive or misleading advertising. There is no requirement in the term "advertising" that includes a mandate that the product be available at the time of advertisment. Movie trailers are a prime example of advertising that come out long before the product. As I said above, "Once you advertise something, you need to take all reasonable efforts to make it so." And there can be little doubt that building up hype for a product is advertisement. As Cadfan said, "the very first thing I'm going to ask you is whether you had access to better information when you made your purchase in October." If you know that the earlier advertisement was wrong, because the advertiser covered his tracks as the product changed through production, he is probably off the hook. False advertising requires either intent or negligence. (Cadfan, correct me if I am wrong, as this is your area of expertise.) It could be argued that the ads for DI factor into the decision to purchase 4e, amounting to a sort of "bait and switch". (Again, though, I bow to expert opinion.) RC [/QUOTE]

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