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General Tabletop Discussion
*TTRPGs General
Obective look at WotC's history with D&D
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<blockquote data-quote="Alzrius" data-source="post: 5925913" data-attributes="member: 8461"><p>I personally blame Hasbro for the current state of WotC, and by extension D&D.</p><p></p><p>I used to think that Hasbro was only peripherally aware of D&D's existence, and had a very "hands off" policy in how WotC was run - in other words, that WotC was solely to blame for their current position.</p><p></p><p>According to what Ryan Dancey has said, however, it's not quite that simple.</p><p></p><p>Hasbro gave various "brands" annual goals of $50 million, and preferably $100 million, per year. Had WotC been left as a single entity trying to meet those goals, it could have done so on the strength of Magic: the Gathering alone, allowing D&D to continue at a pace that wasn't quite so profit-driven.</p><p></p><p>Because D&D is targeted as a separate brand, however, it has to meet those goals alone. This it cannot do, even with the aggressive marketing and cross-marketing we've seen, and is why we have WotC trying to pump up short-term sales so aggressively, and in the process doing things that have left most gamers scratching their heads in bewilderment.</p><p></p><p>In all honesty, D&D seems to have done best when handled by a smaller, more hobby-focused company - TSR when it was run by Gary, WotC when it was run by Peter; these were when D&D was at its healthiest (they may not have been the years when the greatest material was produced, but they were when the game was at its most solvent, and motivated more by quality than by money).</p><p></p><p>That's my objective look at D&D's history. I leave the rest of it to the guys who were actually there.</p></blockquote><p></p>
[QUOTE="Alzrius, post: 5925913, member: 8461"] I personally blame Hasbro for the current state of WotC, and by extension D&D. I used to think that Hasbro was only peripherally aware of D&D's existence, and had a very "hands off" policy in how WotC was run - in other words, that WotC was solely to blame for their current position. According to what Ryan Dancey has said, however, it's not quite that simple. Hasbro gave various "brands" annual goals of $50 million, and preferably $100 million, per year. Had WotC been left as a single entity trying to meet those goals, it could have done so on the strength of Magic: the Gathering alone, allowing D&D to continue at a pace that wasn't quite so profit-driven. Because D&D is targeted as a separate brand, however, it has to meet those goals alone. This it cannot do, even with the aggressive marketing and cross-marketing we've seen, and is why we have WotC trying to pump up short-term sales so aggressively, and in the process doing things that have left most gamers scratching their heads in bewilderment. In all honesty, D&D seems to have done best when handled by a smaller, more hobby-focused company - TSR when it was run by Gary, WotC when it was run by Peter; these were when D&D was at its healthiest (they may not have been the years when the greatest material was produced, but they were when the game was at its most solvent, and motivated more by quality than by money). That's my objective look at D&D's history. I leave the rest of it to the guys who were actually there. [/QUOTE]
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