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On the marketing of 4E
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<blockquote data-quote="Ariosto" data-source="post: 4923809" data-attributes="member: 80487"><p>"What if" 4e had turned out not to be what it is? The problem, I think, is that the negativity in the selling accurately reflected the design goals. The aim was not to improve 3e, but to produce a game for people who didn't like a whole lot of what D&D had been from the start. That was bound to piss off people who <em>did</em> like the game for which it was billed as a replacement.</p><p></p><p>That <em>replacement</em> was a key factor. People can't buy what's not on offer, so if you choose to stop offering it then losing their patronage is a lump you choose to take.</p><p></p><p>I expect the Wizards had enough moxie to know that going in.</p></blockquote><p></p>
[QUOTE="Ariosto, post: 4923809, member: 80487"] "What if" 4e had turned out not to be what it is? The problem, I think, is that the negativity in the selling accurately reflected the design goals. The aim was not to improve 3e, but to produce a game for people who didn't like a whole lot of what D&D had been from the start. That was bound to piss off people who [i]did[/i] like the game for which it was billed as a replacement. That [i]replacement[/i] was a key factor. People can't buy what's not on offer, so if you choose to stop offering it then losing their patronage is a lump you choose to take. I expect the Wizards had enough moxie to know that going in. [/QUOTE]
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