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Message: <blockquote data-quote="MerricB" data-source="post: 139278" data-attributes="member: 3586">1) At the risk of sounding like a broken record, Monte Cook, Gary Gygax, Robert J. Kuntz. And Bruce Cordell is about to be added there as well (having just got the Psionics Handbook and Bastion of Broken Souls I stand in awe of his design skills). James Wyatt I will seriously consider.Monte Cook: I didn't know the man existed until 3E (having been out of the D&D loop for several years). Now I do, and I regret not having Dead Gods. Amazing stuff. Amazing mind. Wow.Gary Gygax: It might not fit, but the ideas will be interesting.Robert J. Kuntz: as Gygax. 2) Yes. And "Monte Cook" is at the head of all of their lists as well. They also stand in awe.3) Depends. Subject matter is more important than than the author (I'm unlikely to buy a book on Deep Sea Diving by Monte Cook), but if it seems of general usefulness, seeing a recognised name is going to draw me in.Otherwise, and Ryan Dancey is quite right here, "Brand" is important. I'll investigate any Greyhawk product because I like the setting.However, if I see Jean Rabe's name on a Greyhawk product (or any other product for that matter), I run screaming, even if I'm really interested in the subject matter otherwise. There are authors with severe negatives against them.A positive author will make me at least consider a product.A good brand will make me want to buy a product.A good subject will make me at least consider a product.A negative author will make me run screaming.Cheers!</blockquote>

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