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Message: <blockquote data-quote="cybertalus" data-source="post: 1741262" data-attributes="member: 4400">Buzz.Whether it's among the people I game with, or here at ENWorld, the more I notice other people talking about a product, the more likely I am to notice it.However, buzz is not always a positive.  Even if the comments are positive, if the buzz tells me a product is about something that doesn't interest me, I will almost always tune it out.  Mutants and Masterminds is a perfect example of this.  I've never heard a bad thing about it, but superheroes is a genre that doesn't appeal to me, so I won't be looking at it any further.Aside from that there are a few authors whose name on the cover will always catch my attention, and a few publishers whose past products have made me more likely to notice their future ones, but no automatic sales in either category.  As well there are authors and publishers whose name alone makes me wary of a product, but again, no one on my gaming product "ignore" list.Luck is also a factor.  Someone casually mentioned Goodman Games' 3.5 Warrior Strategy Guide a few days after I'd decided my next character was gonna be a front line tank type.  I bought it and have loved it.  If I'd seen that product mentioned a week earlier, I might have ignored it unless it was the topic of a lot of talk.Cover art is usually only a factor when I'm shopping at a physical store.  On the Net an evocative title grabs my attention more than cover art does.  Any time the title of a work gets my creative juices flowing, I'm going to take a closer look.  This can backfire though if the title sets higher or different expectations that the product doesn't match.Cost usually only catches my attention if it's way out the normal price range.  Two recent examples are the World's Largest Dungeon and Goodman's Games' "Two Dollar Adventure".  Both of those caught my attention because the price was so out of line with the norm.  (Though to be fair WLD also has a lot of buzz, possibly the most non-Net buzz I've ever seen for any non-WotC product.  Still, the thing I remember from when I first heard about it is "company's putting out this huge dungeon that's gonna cost $100.")As for this year's Ennies specifically, I believe there were only two products nominated that I recognized.  I remember one off the top of my head, but without looking at the nominations list again, I couldn't tell you the other one.  That shouldn't be taken as a complaint, just an observation.</blockquote>

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